Media OutReach
Edgefield Secondary School Students Clinch Top Honours at the Samsung Solve for Tomorrow 2025 Competition
Their winning project, BuddyBot, is a smart assistant that helps individuals with Down Syndrome overcome challenges with executive functioning, building independence for their everyday routines, while alleviating the burden on their caregivers to provide constant guidance and support
SINGAPORE – Media OutReach Newswire – 10 November 2025 – Samsung Electronics Singapore crowned Team BuddyBot from Edgefield Secondary School as the overall champion of the Samsung Solve for Tomorrow 2025 competition in Singapore. The team, made up of Bella Teo and Shannon Ong, stood out against a field of 90 participating teams with their project, BuddyBot – a smart assistant designed to help young individuals with Down Syndrome build daily living independence to lighten the load on their caregivers. As the winner, Team BuddyBot won $7,000 in cash and $10,000 worth of Samsung products to support the development of their solution. The team will also go on a sponsored trip to Samsung’s headquarters and innovation facilities in South Korea in December.
The second prize went to Team Through Their Eyes from Cedar Girls’ Secondary School for their immersive empathy-building simulation titled Through Their Eyes, which aims to cultivate inclusive and respectful online behaviour among youths. Third place was awarded to Team Pei Pei Hwa Hwa from Pei Hwa Secondary School, who created Ando Hypohidrosis Vests to help individuals who struggle to produce sweat keep cool in warm weather conditions. Team Smart Cane, made up of students from Nanyang Girls’ High School, Chung Cheng High School (Main), Springfield Secondary School and the School of Science and Technology Singapore, won the People’s Choice Award, whose Smart Cane solution for individuals with visual impairments received the highest number of public votes online.
Now into its ninth year, Samsung Solve for Tomorrow is a youth innovation platform that inspires youth to use technology and creativity to shape a better tomorrow for all. This year’s competition rallies secondary school students to help build a more secure future for Singapore following its SG60 milestone by contributing ideas surrounding four key themes – Environmental Sustainability; Sport, Health and Technology; Inclusivity and Social Harmony; and Digital Readiness and Security. Students can draw inspiration from Samsung’s innovation history, expertise, breakthroughs, and apply the learnings to solve real-world issues to make a positive impact on their country, community and the world.
Impressing the Judges at the Samsung Solve for Tomorrow 2025 Finals

Inspired to help young individuals with Down Syndrome overcome challenges with executive functioning, Team BuddyBot set out to develop a smart assistant to help such individuals manage their everyday routines more independently. Using a portable, compact device designed for users complemented by a mobile app for caregivers, BuddyBot enables caregivers to break down everyday tasks such as brushing teeth, washing hands and getting dressed into simpler steps via the app, and deliver easy-to-understand instructions through a combination of visual prompts and voice instructions using the compact device.
Beyond serving as a smart assistant that helps individuals with their routines, BuddyBot also taps artificial intelligence (AI) to analyse users’ past actions, to uncover notable patterns in the users’ behaviours (e.g., skipped steps; longer time spent on tasks) and the areas where the users are struggling. By unearthing insights on where users require more support and guidance, the solution can suggest changes to their daily routines and provide timely reminders to help them complete their daily tasks more independently.
“Many young individuals with Down Syndrome face challenges with executive functioning and need constant reminders and support from their caregivers to complete their daily tasks. Our solution, BuddyBot, can help these individuals build independence for their daily routines, and alleviate the burden on their caregivers. By giving families and caregivers a smart assistant that is built with accessibility, empathy and inclusion in mind, we hope to create meaningful impact and help improve the quality of life for families with special needs children,” said Shannon Ong.
“Today, as we face a myriad of complex global and local challenges, it is more important than ever for our youths to step out to champion social change in their respective communities. Samsung Solve for Tomorrow encourages students to think critically about societal issues and harness technology to create meaningful solutions that can make a real difference. I am heartened to see the depth of thinking that each team puts in to create original solutions that address key issues that they personally care about. By inspiring our next generation of leaders to take action and drive change in our society, I believe that they will make a tangible difference and help create a better tomorrow for Singapore,” said Jeffrey Hahn, President of Samsung Electronics Singapore.
Driving Positive Change Through Technology and Innovation

Team Through Their Eyes from Cedar Girls’ Secondary School secured second place with their project – Through Their Eyes – an empathy simulation that promotes inclusive and respectful online behaviour. Through their solution, the team aims to address the rise of cyberbullying and cancel culture by placing students in everyday scenarios to help them understand how hurtful comments can gradually erode self-esteem and lead to isolation. The simulation incorporates visual and audio effects, an emotional health tracker, and recovery options that teach students coping strategies such as reporting abuse or seeking help. Aimed for implementation during Character and Citizenship Education (CCE) lessons with Samsung Gear virtual reality (VR), laptops and smartphones, the simulation encourages empathy and responsible digital conduct by enabling youths to experience first-hand the long-lasting impact of cyberbullying.

The third prize went to Team Pei Pei Hwa Hwa from Pei Hwa Secondary School, who impressed the judges with their Ando Hypohidrosis Vests that help individuals with hypohidrosis, a condition where one struggles to produce sufficient sweat to keep one’s body temperature in check, manage their condition in Singapore’s sweltering climate. Through their solution, the team aims to help individuals with this condition reduce the risk of heat stroke and other heat related injuries as they go about their daily activities. The vests also empower them with the freedom to move, exercise and live actively without fear of overheating.

Team Smart Cane won the People’s Choice Award after receiving the most online votes for their project, Smart Cane – an innovative attachment designed to transform any traditional cane into a multifunctional mobility aid that enhances safety, independence, and confidence for the visually impaired. Equipped with sensors such as an ultrasonic distance detector, accelerometer, and Bluetooth module, the device detects nearby obstacles, monitors sudden movements, and transmits alerts to a connected smartphone app. Caregivers can track the user’s location and receive instant notifications during emergencies. By offering an affordable and user-friendly solution, the team aims to promote inclusivity and empower visually impaired individuals to navigate their surroundings with greater assurance and freedom.
“Technology has the power to break down barriers and unlock limitless potential for our youth, and the projects presented are testament to how today’s youth are leveraging such skills to shape the future. With opportunities to expand their skillsets and exposure to tech industry leaders, we hope that our youths can gain the confidence to pitch innovative solutions to drive social change and real-world impact,” said Karen Lee, Director of Partnership Lab, National Youth Council, and Solve for Tomorrow 2025 judge.
For more information on the Solve for Tomorrow 2025 competition, see Appendix A or visit https://www.samsung.com/sg/solvefortomorrow/.
Appendix A
About Samsung Solve for Tomorrow
The Samsung Solve for Tomorrow 2025 competition in Singapore was launched on 1 July 2025. Designed to ignite the passion for championing social change among youths, the competition provides a platform for secondary school students to express their creativity and passion, and address social issues through technology and innovation.
Competition Overview
Youths aged 12 and above and are full-time Secondary 1 – 5 students in Singapore are eligible for the competition. For students in secondary schools with 6-year Integrated Programme (IP), only full-time students in Secondary 1 – 4 are eligible to participate. The full list of eligible schools is available here.
10 finalist teams were shortlisted to participate in the finals held on 29 October 2025, where they presented their ideas to the following panel of judges:
- Leonard Tan Bahroocha, Director and Head of Product Innovation Team for Samsung Southeast Asia & Oceania
- Karen Lee, Director of Partnership Lab, National Youth Council
- Timothy Low, Chief Operating Officer of Tri-Sector Associates
- Daryl Lee, Head of PR, Social and KOL, Samsung Electronics Singapore
The ideas from the 10 finalist teams were also made available for online voting by the public. The finalist team with the most votes won the People’s Choice Award.
Judging Criteria for Finalist Teams
- 30%: Feasibility – How the solution can be created with technology, and implemented in society to address a present challenge.
- 20%: Creativity – Innovativeness, uniqueness and originality of proposed idea.
- 40%: Impact – Elaboration on the solution’s impact on potential users, and feedback from them on its ability to solve the identified issue.
- 10%: Presentation – Flow and effectiveness of the presentation.
Prizes
- First Prize – Samsung products worth $10,000, $7,000 cash prize, and a trip to South Korea to visit Samsung’s headquarters and innovation facilities
- Second Prize – Samsung products worth S$6,000 and $4,000 cash prize
- Third Prize – Samsung products worth S$3,000 and $2,000 cash prize
- People’s Choice Award: Samsung Galaxy Buds3 Pro and Galaxy A56 for each team member
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Samsung Electronics Co., Ltd.
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, digital signage, smartphones, wearables, tablets, home appliances and network systems, as well as memory, system LSI and foundry. Samsung is also advancing medical imaging technologies, HVAC solutions and robotics, while creating innovative automotive and audio products through Harman. With its SmartThings ecosystem, open collaboration with partners, and integration of AI across its portfolio, Samsung delivers a seamless and intelligent connected experience. For the latest news, please visit the Samsung Newsroom at news.samsung.com.
Media OutReach
Honda LCR Partners with GOD55 Sports for Successful Fan Zone Experience at MotoGP 2026 KL Launch
Standout MotoGP Booth Experience for Fans in Malaysia
MotoGP fans were treated to a unique motorsports experience at the MotoGP Launch in Kuala Lumpur, held from 2 – 7 February, 2026. Organised by Honda LCR and supported by GOD55 Sports, the free-entry Fan Zone attracted over 10,000 motorsports enthusiasts throughout the week. Visitors enjoyed up-close access to official 2026 racing leathers and helmets worn by Johann Zarco and Diogo Moreira, alongside video features showcasing the latest riders’ featured video and the growing partnership between Honda LCR and GOD55 Sports.
Premium Fan Zone Design & Interactive Experience
The MotoGP Fan Zone stood out with its striking red-and-gold design, combining Honda LCR’s iconic red with GOD55 Sports’ signature gold to create a premium and visually captivating showcase. The thoughtfully planned layout encouraged fans to explore every corner of the booth, follow Honda LCR on Instagram, and take part in a wide range of interactive activities.

Adding to the festive atmosphere, the booth distributed limited-edition stickers and angpao packs in celebration of the upcoming Chinese New Year. These thoughtful touches, along with consistently long queues and strong visitor engagement, highlighted the success of Honda LCR’s collaboration with GOD55 Sports. The partnership played a key role in elevating the overall fan experience and reflected a shared commitment to delivering meaningful and memorable interactions.

MotoGP Time Attack Challenge
One of the main attractions was the MotoGP Time Attack Challenge, which quickly became a crowd favourite. Fans eagerly lined up to test their skills by attempting to hit the exact 5.5-second mark, with winners receiving exclusive limited-edition motorsport polo shirts and other special prizes.
Gashapon Machine & Social Engagement
The popular gashapon machine added another layer of excitement to the Fan Zone. Visitors who followed Honda LCR and GOD55 Sports on social media were rewarded with chances to win random limited-edition merchandise, including lanyards, caps, T-shirts, polo shirts, and keychains. This initiative creatively combined entertainment with digital engagement, strengthening the connection between fans and the teams.
The booth also welcomed several key opinion leaders between February 6 and 7, further boosting online visibility and on-site buzz. With its vibrant atmosphere, interactive features, and exclusive offerings, the Fan Zone became a central hub of motorsport excitement, giving visitors an immersive preview of the energy and anticipation surrounding the 2026 MotoGP season.
Rider Meet-and-Greet with Free Autographed Posters
One of the event’s biggest highlights was the exclusive opportunity for fans to meet Honda LCR riders Johann Zarco and Diogo Moreira up close. Despite heavy rain during the pre-scheduled meet-and-greet session, crowds continued to gather at the booth, undeterred by the weather.

The riders and Honda LCR team arrived at approximately 4:15 PM, prompting an overwhelming response of cheers and excitement from fans. Upon arrival, Johann Zarco and Diogo Moreira were first welcomed by the CEO of GOD55 Sports, alongside invited key influencers, before proceeding to a brief VIP meet-and-greet at the booth.

Shortly after, Honda LCR Team Principal Lucio Cecchinello arrived wearing the limited-edition Honda LCR × GOD55 Sports Motorsport Polo Shirt, symbolising the team’s strong support and commitment to its new premier partner. Following the VIP session, Lucio joined the riders in preparing the limited-edition rider posters and autograph cards, which were met with enthusiastic reactions from onlookers.
The Fan Zone emcee then officially announced the start of the autograph session, as Johann Zarco and Diogo Moreira signed posters using gold and silver marker pens respectively, sending the crowd into a frenzy of cheers. Fans were rewarded with on-the-spot free autographed posters, creating unforgettable moments and meaningful interactions with their MotoGP heroes.
The lively atmosphere was further enhanced by the presence of several well-known influencers and content creators, who interacted closely with visitors and helped sustain the crowd’s energy throughout the event. By sharing real-time updates and behind-the-scenes moments across social media platforms, they extended the reach of the Fan Zone beyond the venue, allowing online audiences to experience the excitement and support for the Honda LCR MotoGP Team.
A Landmark Event for Malaysia
As Malaysia’s first-ever MotoGP 2026 Launch, the Honda LCR booth generated significant excitement among motorsports fans. Interactive displays, rider meet-ups, and unique activities confirmed the country’s strong appetite for world-class MotoGP experiences.
Looking ahead, the partnership between GOD55 Sports and Honda LCR over the next three years promises more exclusive content, fan-focused initiatives, and regional engagement, bringing Southeast Asian fans closer to the thrilling world of MotoGP.
Hashtag: #HondaLCR #LCRTeam #God55Sports #MotoGP #MotoGP2026 #MotoGP2026Launch #JohannZarco #DiogoMoreira #Malaysia
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GOD55 Sports
GOD55 Sports is a leading digital sports media platform built to connect fans across Southeast Asia with the global world of sports. We deliver the latest news, in-depth analysis, and exclusive coverage — bringing fans closer to the games, stories, and athletes they love.
From football, motorsports, badminton, and tennis to the fast-growing sport of pickleball, GOD55 Sports blends real-time updates with expert insights to create a complete, engaging sports experience.
Media OutReach
The 10-Year Bestseller: XIXILI Refreshes Its Seamless Icon with New Colours
The Panty That Earned Its Place in Every Drawer
In an industry where trends come and go, a decade of consistent customer trust says something. XIXILI’s seamless panties have built a loyal following through one simple promise: comfort that just works. The design eliminates visible panty lines, sits smoothly under any outfit, and feels light enough to wear all day without a second thought.
“These are the panties our customers reach for every day,” says Grace Tan, Senior Marketing Executive at XIXILI. “Once they find a style that works, they tend to stay with it. We often hear from women who have been buying the same design for years.”
The seamless construction removes irritating seams and edges, while the boyleg cut offers fuller coverage that stays comfortably in place. It is the kind of understated comfort that fits quietly into daily life.
Designed for Every Body, Loved by Everyone
Among XIXILI’s top favourite panties are the Full Coverage Mid Rise Knitted Boyleg Panty and Full Coverage High-Waist Knitted Boyleg Panty, two basic styles that have become wardrobe staples.
The Mid Rise option offers moderate coverage with a relaxed fit, ideal for all-day comfort. The High Waist option sits higher on the waist with gentle tummy smoothing, a go-to for wearing under fitted dresses and trousers.
The Lightweight Seamless Microfiber Panty is the star of the range, a bestseller for ten consecutive years. It sits flat against the body for an invisible, second-skin finish under even the tightest clothing. Now available in fresh new colours, this enduring staple continues to deliver the reliability women have come to trust.
Comfort That Starts from Within
Good underwear is the foundation of every outfit. It’s the little detail that helps women move through their day with ease, whether heading to work, running errands, or enjoying time with loved ones.
With the Chinese New Year around the corner, refreshing the essentials feels timely. XIXILI’s latest seamless panties colours offer a simple way to start fresh from the inside out, while staying with a style that has earned its place over the past ten years.
All styles are available online and at XIXILI boutiques nationwide. To explore the whole collection, visit www.xixili-intimates.com.
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About XIXILI
A homegrown Malaysian brand, XIXILI offers beautiful fashion lingerie and shapewear in Malaysia that prioritises fit and comfort. With an extensive range of bra sizes from A to I and bands 65 to 110cm, XIXILI caters to women of all shapes and sizes. Expert fitters are dedicated to helping each customer find the perfect bra, boosting confidence and enhancing silhouettes.
XIXILI became the first Malaysian lingerie brand to introduce a Try-On in 3D avatar tool, allowing customers to virtually try on XIXILI lingerie using a 3D avatar tailored to their specific body type and measurements. Whether for everyday wear or something special, XIXILI ensures women always look and feel amazing.
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Bad Bunny Wears Desert Diamond to Perform at Super Bowl LX On February 8, 2026, In Santa Clara, California
Hashtag: #ADiamondisForever #NaturalDiamonds #diamonds #SuperBowlLX #BadBunny
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About De Beers Group
Established in 1888, De Beers Group is the world’s leading diamond company with expertise in the exploration, mining, marketing and retailing of diamonds. Together with its joint venture partners, De Beers Group employs more than 20,000 people across the diamond pipeline and is the world’s largest diamond producer by value, with diamond mining operations in Botswana, Canada, Namibia and South Africa. Innovation sits at the heart of De Beers Group’s strategy as it develops a portfolio of offers that span the diamond value chain, including its jewellery houses, De Beers Jewellers and Forevermark, and other pioneering solutions such as diamond sourcing and traceability initiatives Tracr and GemFair. De Beers Group also provides leading services and technology to the diamond industry in the form of education and laboratory services via De Beers Institute of Diamonds and a wide range of diamond sorting, detection and classification technology systems via De Beers Group Ignite. De Beers Group is committed to ‘Building Forever,’ a holistic and integrated approach for creating a better future – where safety, human rights and ethical integrity continue to be paramount; where communities thrive and the environment is protected; and where there are equal opportunities for all. De Beers Group is a member of the Anglo American PLC group. For further information, visit www.debeersgroup.com.
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