P&G Opens Entries for 2019 Global CEO Challenge

By Modupe Gbadeyanka

College students looking for a business competition to demonstrate their aptitude for strategy and problem-solving have been urged to enter for the 2019 Global CE Challenge.

The competition is organised by Procter & Gamble Company (P&G) and gives participants to showcase their ingenuity and critical thinking skills beyond the college campus on a global scale.

P&G said in a statement that it wants students to demonstrate their business skills in several real-world scenarios, showcasing the type of work they could do for P&G brands.

“Students want an opportunity to demonstrate that they can put what they’ve learned into action,” said P&G Chief Executive Officer David Taylor. “The CEO Challenge allows you to do just that. If you want exposure to the kind of work you’d do at P&G while showcasing your skills, this is your chance.”

The first worldwide challenge in 2018 was a huge success with more than 23,000 students from 40 countries applying. The 2018 winner was an all-female team of industrial engineers from Saudi Arabia: Linah Hussain, Malak Mously and Rawan Baik. They met P&G CEO David Taylor in Cincinnati this summer, attended the Company’s annual SIGNAL Accelerator Summit, and received employment offers from P&G.

For the 2019 challenge, participants will get to work on a business case study for Gillette, the world’s largest grooming brand.

The competition includes three rounds: local, regional and global. In the local and regional rounds, students’ work includes real P&G case studies, and would be asked to build a business strategy.

In the global round, students will compete in a business simulator that requires them to make decisions in the company as the CEO.

Participants will have the opportunity to interview with P&G through real-world business problem solving, potentially leading to an employment offer.

They will also enjoy an all-expenses paid trip to the location of the Regional Finals and to Dubai, UAE to compete in the Global Finals

It was disclosed that official winners will be invited to P&G’s Cincinnati headquarters to meet its leaders and CEO David Taylor

The statement said student can apply by visiting https://www.pg-ceochallenge.com/, while the global finals will be held in Dubai, UAE from May 20-24, 2019.