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Canon Captivates Photographers, Content Creators With EOS R3

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Emmanuel Oyeleke Canon EOS R3

By Dipo Olowookere

One of the leading makers of professional cameras in the world, Canon CCNA, has given photographers and content creators across the globe a reason to open their mouths in awe.

This is because of the advancement in the new full-frame mirrorless camera model of the company, the professional-grade Canon EOS R3.

Building on the success of the EOS R camera series, Canon EOS R3 is packed with robustness and performance that can deliver maximum speed, versatility, and reliability for sports, wildlife photographers and reportage.

Leveraging its technological advancements developed for the original EOS R series in 2018 as well as bridging the gap between the much-celebrated EOS R5 and the illustrious Canon flagship EOS-1DX line, Canon EOS R3 highlights outstanding AF performance and swiftness with fast-moving subjects.

The EOS R3 is also the first “3” series camera from Canon since the widely used EOS-3 film camera was launched in 1998. Additionally, with the EOS R3, photographers can now enjoy a top shutter speed of 1/64,000sec and 30fps burst shooting, with simultaneous AF/AE tracking.

One of the key features of Canon’s new innovation involves the next-generation Eye Control autofocus technology that allows for the camera to seamlessly focus wherever the photographer is looking thus enabling extreme agility in fast-paced scenarios.

The design of the camera integrates a high-resolution 5.76m-dot OLED EVF and a 3.2″ vari-angle touchscreen LCD, along with dual memory card slots, wireless and wired connectivity, and an updated Multi-Function Shoe design for expanded accessory compatibility.

Lorenzo Salemi Canon EOS R3

The camera is capable of shooting 6K 60p RAW and 4K 120p 10-bit uncropped video with Canon Log 3 support, in addition to the possibility for oversampled 4K and RAW movie internal recording.

Commenting on his experience with Canon R3, multitalented Lifestyle and Fashion Photographer, Lorenzo Salemi, says, “We live in the age of content and any tool that makes generating content easier for you is a jackpot.

“I have been in the field of photography for years toying with the different subjects but never have I ever been so impressed with a camera before.

“The autofocus and eye-control features undoubtedly set this camera apart from everything else that’s available on the market, the EOS R3 captures fleeting moments at 30fps, revealing details that are missed with the naked eye. So whether you want to shoot motorbikes or wildlife or capture details in fashion photography, Canon’s R3 has got your back.”

On his part, Emmanuel Oyeleke, esteemed Canon Ambassador and lifestyle photographer, coined the EOS R3 as a ‘Canon’s Phenomenal Masterpiece.’

“I am thoroughly impressed using the EOS R3 for past few months, be it the new technology, the added features or ergonomics or the battery life. It takes the art of photography to the next level with the amount of ease it offers whilst shooting.

“I shot a complete documentary merely with Canon EOS R3, however, once you see it, it is hard to tell that there is only one piece of equipment involved in shooting as it is pretty similar to the film-grade image quality.

“For the purpose of my documentary, I had to shoot various fast-paced subjects which the camera captured brilliantly. If you are looking for speed, power, accuracy, ease of use, the Canon R3 has it all to go above and beyond the call of duty. It is like a beast of a camera that lets you outperform in any situation, whether you are outdoors or indoors or in harsh climatic conditions.

“If you are someone like me who likes to shoot diverse subjects from fashion to street-style to nature to portraits, this is surely the camera that will captivate your imagination.  Continuing the legacy of 1DX series, Canon R3 is indeed every photographer’s dream and best friend.”

Already, Canon has commenced its Canon R tour – a series of roadshow events that will give people a chance to get up, close and personal with the revolutionary camera from January until December 2022. The R3 roadshows will be held in different countries inviting people from diverse backgrounds to participate in the dry run and experience the genius innovation of Canon R3 firsthand.

Paras Chandaria Canon EOS R3

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via [email protected]

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JMG Installs Solar Power Systems at Three NIPCO Fuel Stations

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JMG solar power systems NIPCO

By Aduragbemi Omiyale

Nigeria’s trusted hybrid and integrated electromechanical energy provider, JMG Limited, has completed the installation of solar power systems at three key fuel stations of NIPCO Plc.

The clean energy source was installed at NIPCO’s petrol dispensing outlets in Gwagwalada Abuja, Lekki Lagos, and Mpape Abuja.

This will help the organisation eliminate diesel reliance, and unlock more than N44 million in annual energy cost savings.

The installations feature advanced hybrid systems, combining solar arrays, lithium battery storage, and smart inverters to provide 24/7 energy for fuel pumps, lighting, and office operations. Each site has reported zero use of electricity or generator power since the systems were installed.

The three NIPCO stations now run on an advanced hybrid solar system that combines high‑efficiency PV panels, intelligent lithium‑battery storage and smart inverters.

Since commissioning, the sites have operated with zero grid or generator power, providing silent, clean, uninterrupted electricity for pumps, lighting and administration.

“We are proud to help NIPCO lead the energy transition at the retail level.

“The scalable architecture can be sized to each location and has already delivered significant savings, about 88,535 kWh/year, N44.4 million in annual cost savings and a 43.8‑tonne reduction in CO₂ emissions,” the Head of JMG’s Hybrid Solar Division, Mr Abbass Hussein, stated, adding that, “Collaborating with NIPCO on this initiative demonstrates a practical pathway for other firms to reduce both emissions and energy expenses.”

Also commenting, NIPCO’s Station Manager at Gwagwalada, Mr Idoko Jacob, said, “The stations have not relied on electricity or generator power on bright-weather days since commissioning. The solar systems fully meet our daily energy needs during such periods. On days with poor weather, we supplement the solar system with generator power to ensure uninterrupted operations.”

Business Post gathered that the NIPCO Gwagwalada Station has a solar output of 42,450 kWh/year, annual savings of N15.6 million, and CO₂ reduction of 15,332.76 kg/year, with a system installed consisting of a 20kW Deye LV Hybrid Inverter, 26.8kWp Solar PV, and 51.2kWh Lithium Battery Storage.

The NIPCO Lekki Station has a solar output of 3,635 kWh/year, annual savings of N12 million, and CO₂ reduction of 13,130.1 kg/year, with a system installed consisting of a 25kW Must Hybrid Inverter, 22.95kWp Solar PV, and 76.8kWh Lithium Battery Storage.

As for the NIPCO Mpape Station, it has a solar output of 42,450 kWh/year, annual savings of N16.8 million, and CO₂ reduction of 15,332.76 kg/year, with a system installed consisting of a 20kW Deye LV Hybrid Inverter, 26.8kWp Solar PV, and 61.44kWh Lithium Battery Storage.

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MAGGI Unveils ‘Taste of Christmas’ Campaign

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MAGGI Taste of Christmas

MAGGI, the culinary brand from Nestlé Nigeria, has announced the launch of its festive campaign, Taste of Christmas, designed to celebrate the sights, sounds, and flavours that define the Nigerian Christmas experience.

Central to the campaign is a collaboration with Nigeria’s fast-rising pop star Qing Madi and the renowned Loud Urban Choir, resulting in a new Christmas anthem titled Taste of Christmas.

Now available across all major music streaming platforms, the song blends contemporary sound with cultural warmth, evoking the joy of family, togetherness, and shared meals that characterize the season.

Extending beyond music, the Taste of Christmas campaign will roll out a curated series of festive recipes and culinary inspiration over a 12-day period. The collection features creative twists such as Coco Bongus, alongside beloved Nigerian classics, encouraging families to explore new flavours while enjoying MAGGI’s trusted range of seasonings.

Commenting on the campaign, the Category Manager for Culinary at MAGGI, Ms Funmi Osineye, said, “Christmas is a time when family, culture, and shared experiences come alive. With the Taste of Christmas campaign, we set out to create a platform that resonates strongly with today’s young adults while still celebrating the warmth of home. Partnering with Qing Madi and The Loud Urban Choir allows us to connect music and food in a way that feels authentic, modern, and deeply Nigerian.”

The campaign further reflects MAGGI’s commitment to celebrating home-grown talent, nurturing culinary creativity, and strengthening the role of food as a unifying force in Nigerian homes.

Consumers can access festive recipes, campaign content, and the Taste of Christmas anthem on MAGGI’s digital platforms and social media channels. Conversations around the campaign can be followed using #MAGGIChristmas.

MAGGI is a leading culinary brand from Nestlé Nigeria, committed to inspiring better cooking habits and bringing families together through delicious, nutritious meals.

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FG Suspension of Sachet Alcohol Ban Excites NECA

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sachet alcohol

By Modupe Gbadeyanka

The decision of the federal government to suspend the ban on alcohol produced in sachets has been welcomed by the Nigeria Employers’ Consultative Association (NECA).

The Director-General of the group, Mr Adewale-Smatt Oyerinde, described it as a right step in the right direction because it respects existing National Assembly resolutions and restores regulatory clarity.

Recall that recently, the Office of the Secretary to the Government of the Federation (OSGF) ordered the suspension of the policy due to concerns raised by the House of Representatives Committee on Food and Drugs Administration and Control.

In a statement, the NECA chief said the immediate suspension of all enforcement actions relating to the proposed ban on sachet alcohol and 200ml PET bottle products, pending the conclusion of consultations and the issuance of a final policy directive, was good for the industry and the economy.

According to him, the sachet and PET segment of the alcoholic beverage industry accounts for a significant portion of the estimated N800 billion invested in the sector and supports thousands of direct and indirect jobs in manufacturing, packaging, logistics, wholesale and retail.

He stressed that in an economy already struggling with high unemployment and rising business costs, abrupt policy measures that threaten existing jobs and legitimate investments would be counterproductive.

“We fully acknowledge the need to address public health concerns, especially regarding children and young people, but the solutions must be evidence-based and carefully designed so as not to drive activities into the informal and unregulated economy or encourage illicit products.

“We are looking forward to a deepened consultation to enable the protection of jobs, livelihoods and legitimate investments, etc., while also ensuring that public health objectives are effectively and sustainably achieved,” Mr Oyerinde said.

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