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Oba of Lagos Rebuffs Ooni of Ife: Appraising the Aftereffects



Oba of Lagos Rebuffs Ooni of Ife: Appraising the Aftereffects

Oba of Lagos Rebuffs Ooni of Ife: Appraising the Aftereffects

By Omoshola Deji

Civilization and modern forms of governance have drastically diminished the power and authority of monarchs. Fading, not faded, our hidden admiration for primordial values sustains the influence of monarchs on government and the governed.

Monarchs currently have no constitutional role, but their grassroots prominence generates patronage from virtually all holders of public office, industrialists and dignitaries. This patronage vindicates the presence of monarchs in social and state functions.

The Oba of Lagos, Rilwan Akiolu and the Ooni of Ife, Adeyeye Ogunwusi’s presence at a function recently produced a much-needed distraction. Just when Nigerians were ardently debating President Buhari’s healthiness and his ability to rule, the video of a royal discord between two Yoruba monarchs diverted public attention like an orchestrated political gimmick. Summarily, the public was enraged that the Oba of Lagos dare rebuff the Ooni of Ife.

Although different scholarly and historical account of the Yoruba race exists, the Ooni of Ife is widely acknowledged as the supreme Yoruba monarch. The Oba of Lagos is not rated among the leading monarchs. As ranked by the Alake of Egba, the top five royals in Yoruba land are the Ooni of Ife, the Alaafin of Oyo, the Oba of Benin, the Alake of Egba and the Awujale of Ijebu respectively. To bring you up to speed, a narration of what transpired in the viral video is necessary.

In accordance with the Yoruba regal heritage, some royal guards’ were eulogizing the Ooni while others hastily cleaned his reserved seat. Admiringly, people loosen their neck strings to catch a glimpse of the Ooni’s majestic entry to the occasion.

Humbly and commendably, Ooni Adeyeye exchanged pleasantries with a seated monarch and was he warmly welcomed. Upon approaching the Oba of Lagos, the Ooni, an earthly king of kings, was snubbed in the most absurd manner. He was publicly rebuffed like a mere slave or palace guard.

In shock, Nigerians, especially the Yoruba’s, couldn’t rationalize the courage behind Oba Akiolu’s action. Could it be because Oba Akiolu (74) is older than Ooni Adeyeye (42)? No, that’s not cogent! Similar to the police and army, the rank of a king’s ancestral dominion determines superiority, not age.

Frightened by the overwhelming public outrage and condemnation, Oba Akiolu issued a statement denying that he snubbed Ooni Adeyeye. One of the Lagos white cap chief, Lateef Ajose, proclaims that the snub is “the culturally acclaimed way of greeting by a Lagos monarch” and Oba Akiolu is “basically trying to revive the culture and tradition of ancient Lagos”.

This fabricated response dampens the spirit of Nigerians that, like politicians, monarchs are fast going political in reasoning, actions and reactions. The general feeling on social media was that Oba Akiolu’s damage control strategy of rationalizing insult as Lagos tradition was an afterthought. It is ignoble that rather than apologize, the Lagos monarch chose to diabolically wrap his wrongs around culture and tradition revival.

Appalling, his rhetoric magnetizes all the trappings of a political rejoinder. More to the point, the sharp snub and glaring hostility captured in the video negates Oba Akiolu’s defense.

Even if culture is to be revived, welcoming the Ooni at a public function should not be the take-off point. Indeed, there is more to it than meets the eye. On how many occasions has Oba Akiolu greeted dignitaries with a snub, especially in public, before the cameras? In this modern age, would he have welcomed President Trump or Queen Elizabeth to Lagos with such a hostile attitude and snub? Please recall that despite the fact that President Buhari is a Muslim and would not shake hands with his female aides, he cheerfully shook hands with the Queen of England and the Chancellor of Germany. Manifestly, the genuine reason of actions resides only in the mind of the actor.

Since Oba Akiolu’s guilefully redefines his unruly behaviour as cultural revival, examining his past deeds would be a credible means of determining whether he could have intentionally snubbed the Ooni or not. Based on facts in the public domain, unlike most Nigerian monarchs, Oba Akiolu is vocal, temperamental and politically sentimental.

In the heat of the 2015 gubernatorial election in Lagos State, the Eze Ndigbos (Igbo traditional rulers) in Lagos state paid a courtesy visit to Oba Akiolu. At the meeting, the monarch ordered all Igbos in Lagos state to vote for Akinwunmi Ambode, his anointed candidate. Vibrating with anger, Akiolu threatened that anyone who flouts his order would perish in the lagoon. The monarch boasted that he owns Lagos; he handpicked Ambode and; he (Ambode) must govern Lagos for eight years (two terms).

The national tabloids quoted Akiolu as saying “If anyone of you goes against Ambode who I picked, that is your end. If it doesn’t happen within seven days, just know that I am a bastard”.

The monarch further threatened that “I am not ready to beg you, if anyone of you, I swear in the name of God, goes against my wish that Ambode will be the next governor of Lagos State, the person is going to die inside this water”.

In a country of laws, it would be interesting to watch Oba Akiolu dump the Igbos into the lagoon if Ambode had not triumphed. You may term Akiolu’s statement a mere threat, but recall that a similar inciting statement made by the Zulu king, Goodwill Zwelithini, fuelled xenophobic attacks in South Africa.

Won’t Nigeria shatter if Ambode had lost the election and his supporters angrily began to murder the Igbos?

Before you resolve that Oba Akiolu’s action in 2015 was a mistake, please recall that he recently vowed at the inauguration of the Nigerian Women against Corruption Initiative that he would work against former vice president Atiku Abubakar’s presidential ambition. All things considered, Akiolu’s vow would have held water if Nigeria is limited to his kingdom.

Moreover, if Akiolu’s relentless attacks on Atiku were often credible and pro-masses, most Nigerians would have probably subscribed to his views, but, unfortunately, his rants were purely vengeance-seeking.

At a stakeholders meeting in Victoria Island, Lagos, Akiolu accused Atiku, Daura and other Peoples Democratic Party (PDP) stalwarts of facilitating his dismissal from the Nigeria Police Force in 2002. He argued that his dismissal from service was a plot to ensure the PDP wins the 2003 elections in Lagos State.

Evidently, Oba Akiolu is more of an electoral warrior and political godfather than monarch. Being human, most monarchs have their political preference, but are often careful not to appear politically biased. They strategically play safe, so that if their preferred candidate is not elected and power change hands, they (monarchs) can easily switch allegiance and dance to the new political rhythm.

In all likelihood, most of the individuals that Oba Akiolu had ridiculed with his ego and temper have tolerated him based on their respect for royalty.

For Akiolu, a less significant monarch and beneficiary of ‘royal immunity’, to now ridicule Ooni Ogunwusi, the overall leader of the Yoruba race, is unacceptable and condemnable. The catastrophic aftereffect of Akiolu’s snub is best presented in literal fiction (read slowly to grasp).

Once upon a time, there were three brothers that hardly agree on anything; they terribly hate themselves. By order of birth, James is the first born, Jack is second and Jude is the third/last born.

According to their culture and tradition, once a man dies, the immediate junior brother owns the corpse and determines how it would be buried. While working on his farm, James was bitten by a poisonous snake, he fell sick and died. By right, James’ corpse belongs to Jack and he has the liberty to bury it as he wish. Based on the never-ending hatred, Jack announced that James’ corpse be sliced and fed to the vultures. People persuaded Jack to have a rethink but he refused.

For the first time in that village, human flesh was sliced and fed to the vultures. Obviously, Jack thought he has perfectly humiliated his brother because of the hatred between them. Unfortunately for Jack, he has forgotten that such hatred also exists between him and Jude and he had indirectly taught Jude the best way to handle the corpse of hated brother.

The crucial message in this fiction is that we all must always use our discretion and power intelligently. Wise is the man who first orated that ‘what goes round comes round’. If Oba Akiolu fails to act cautiously and the powers-that-be fails to caution him, the law of Karma never fails.

Oba Akiolu must be reminded that today’s action is tomorrow’s history. He has set a bad example and indirectly taught other low-class monarchs that the best way to treat a revered monarch in public is to be rude. Therefore, no one should be surprised if a third class king from Ekiti State (best to use a PDP state) snubs or hiss at Oba Akiolu at a public event and later claim it is culture and tradition revival. To be honest, if the Sultan of Sokoto or the Obi of Onitsha snubs the Ooni of Ife in public, Oba Akiolu would most likely be the first to condemn such act and label it an insult to the Yoruba nation.

It is evident and non-negotiable that for Oba Akiolu to reclaim the admiration of Nigerians, especially that of the Yoruba extraction, he must melt his ego and apologize to the Ooni of Ife.

Arise, O compatriot Akiolu, humbleness call obey.

Omoshola Deji is a political and public affairs analyst. He wrote in via

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via

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What Tech Takeoff Could Mean for Industries Across Board



MFS Africa Tech Takeoff

It’s no secret that technology across the continent is burgeoning at unprecedented rates. Homegrown innovations that speak to socio-economic bottlenecks are plenty due to increased access to resources, training and development, and investment. This can largely be attributed in part to the growing number of ‘technology hubs’ being established on the continent that are fostering innovation for startups and helping to bridge the gap to a more developed and economically sustainable continent. 

According to the World Economic Forum (WEF),  92% of Africa’s investment in technology is won by Nigeria, Egypt, Kenya, and South Africa, which account for a third of the continent’s start-up incubators and accelerators. While these four regions lead the way in terms of technology hubs, regions such as Zanzibar, Tanzania, through its new initiative ‘Silicon Zanzibar’ are joining the race to attract and relocate technology companies and workers from across Africa and beyond to the island. 

The continent has a long way to go if it is to reach the record figures raised by US startups. As we continue to bear witness to the continued rise of innovative solutions from the continent, here’s what an increase in local tech hubs could mean for industries and what to take into consideration:

Increased partnerships and collaboration

Africa has been at the forefront of world-class innovation for a long time, especially when it comes to homegrown technology solutions that speak to and solve socio-economic problems in communities across the continent. Countries such as Kenya and Nigeria have been at the forefront, but the likes of Tanzania, Uganda and Ghana are establishing intentional tech ecosystems that foster entrepreneurship and skills development, which will open up endless possibilities, particularly for fintech, an industry that is rapidly growing, evolving and one that has often relied on foreign investment.

“At MFS Africa, we have always believed that the only currency is access, and while we continue to, through our own efforts, create, advocate for, and partner to enable borderless transactions across the continent, the growing ‘tech hub’ culture in Africa will, in the long run, allow us to identify talent and collaborate with and partner with more start-ups. It also has the potential to increase dialogue with governments in regions like Tanzania, where we have partners, as we continue to transform the lives and realities of Africa and the diaspora,” says Cynthia Ponera, Regional Sales Director for East Africa at MFS Africa, a leading digital payments hub in Africa that works continuously with trusted global partners across Africa to connect African consumers to each other and to the global digital economy.

Sufficient power for the necessary infrastructure 

“When we talk about Africa’s quest to be a global tech hub, we need to ensure that we’re also considering the tech needed to power the foundational infrastructure that supports this ambition,” says Matthew Cruise, Head of Business Intelligence at Hohm Energy.

According to the United Nations, some 570 million people in Africa have no access to electricity, which drastically hampers socio-economic development or poverty alleviation for those without this basic human right. Renewable energy in the form of solar energy is the most viable option for addressing this challenge, as the continent holds some of the highest solar radiation numbers in the world. 

The inability of Eskom to meet the energy needs of Africa’s most industrialised country is widely known. But surprisingly, South Africa’s energy crisis has created opportunities for companies and investors to meet the demand for renewable energy alternatives. We see considerable innovation in solar solutions locally and throughout Africa for addressing power outages, and many of these will be replicated in Europe and other first-world countries as they, too, start to grapple with rising fuel costs and power outages. 

As the technology to harness this renewable resource becomes both more sophisticated and more cost-effective, governments and businesses alike need to embrace this as the solution to one of the continent’s most fundamental infrastructure challenges.

Attracting more investment through unique solutions

Tony Mallam, Managing Director of bitcoin micro-saving and investing fintech platform, upnup advises that “entrepreneurs wanting to leverage the potential opportunities of a global Africa tech hub wave should think about building solutions that are unique to Africa, such as the huge unbanked and the ‘Know Your Customer’ KYC’ed population, estimated to be at least 57% of the continent’s population.

“”The Opportunity provided by Africa’s high mobile internet penetration will allow investors to leapfrog last generation infrastructure into cutting-edge solutions. Governments would need to support this opportunity by providing the right infrastructure, a safe regulatory environment, minimal red tape and tax incentives,”explains Mallam.

Training, developing and upskilling will be crucial

Building the continent’s tech and digital capability needs to run parallel with skill development. The World Bank estimates that by 2050, half of Africa’s population of 1 billion people will be under the age of 25, suggesting that the workforce of the future is based here. But in order to effectively harness the potential of this workforce, we need to ensure we’re training, developing, and upskilling people in a relevant and sustainable way. 

Salesforce’s Authorised Training Partner and Workforce Development Partners in South Africa are committed to bringing fit-for-purpose skills into the ecosystem to meet the demands of the future workplace and to also ensure we’re leveraging technology for the greater good. And partnerships are central to reaching these objectives. 

“Indeed, if Africa is to realise its ambitions of being a global tech hub, it is imperative that all the various stakeholders—government, business, civic organisations and educational institutions – work collaboratively. At Salesforce, we believe business is a platform for change and thus has a central role to play in Africa’s tech future’” says Zuko Mdwaba, Country Leader and Area Vice President, Salesforce South Africa.

Access is key and healthtech is central to that 

It is imperative that any reference to tech on the continent makes special mention of health tech, where the room for growth is exponential. In fact, the African healthcare market is expected to be worth US$259 billion by 2030, pointing to an opportunity that cannot be ignored.

“Three thoughts come to mind of how healthtech can significantly impact the continent’s different markets for the better: It can provide access to cheaper healthcare, provide access to healthcare in your pocket (such as telehealth), and technology can play a role in bridging the skills gap and helping medical practitioners do more with less resources,” says Bongani Sithole, CEO of Founders Factory Africa. 

He adds that based on their own experience at Founders Factory Africa, these are problems healthtech can solve, with its ability to improve the lives of users. “In our portfolio alone, Viebeg is enabling hospitals to order medical equipment without paying for it upfront. Neopenda has developed a product – the neoGuard – that is a clinical vital signs monitor for infants and other patients in resource-constrained areas. Healthtech can be successful, especially when innovation is applied in ways that solve pain points of health users on a daily basis.”

Improved connectivity will improve competition in business

Africa’s internet penetration is currently half the global average of 62.5 per cent.This affects not only consumers but also small businesses across the continent.

This, along with findings that revealed that  South Africa saw a 66% growth in e-commerce in 2020 indicates that in order to compete and even scale, SMEs need affordable access to the internet. Currently, SMEs that have limited or no access to the internet are stunted in their ability to increase market share and reach new audiences. Head of Marketing and Communication at online booking platform Jurni, Tshepo Matlou says, “With more tech hubs in Africa, will automatically come increased connectivity. This  will in turn lead to more SMEs being able to embrace and leverage online opportunities ultimately allowing them to hold their own in a competitive market.”.

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4 Methods of Meeting Customers At Their Pain Points Instead Of Just Selling



customers pain points

Every business is founded to solve a customer problem, and the vast majority of products and services are designed to alleviate a specific customer pain point. But it is still important to let each customer know how their specific problems are being solved.

One of the best ways to build brand credibility is to understand a customer’s journey and build long-term relationships with them. In this article, we ask industry professionals how they meet the needs of their customers.

Build engagement with customers

It’s no secret that we live in a time of unprecedented technological acceleration. Nowhere is that more true than in the customer experience space. Things that, ten years ago, seemed completely impossible are now commonplace and almost expected.

“Many organisations want to make changes in line with accelerations in technology and customer experiences, but the range of options available out there stops them from even starting, or worse, they settle for an option that they deem to be “good enough,” comments Brent Haumann, Managing Director at a digital communications firm, Tilte.

Importantly, however, is that as technology accelerates, so do customer expectations, and what was considered good enough yesterday is not good enough for tomorrow. It is critical that organisations aim to meet and even exceed these expectations because if they don’t, their competitors will happily oblige.

“The problem is that engaging customers is not about sending an email or introducing a chatbot.” Anyone can do that. It’s about how to get your customers to actually engage with your brand and build a loyal relationship that will see their customer lifetime value grow. This is a lot more difficult and requires expertise in these spaces.” concludes  Haumann

Enhance the user experience

While the use of technology to streamline customer-facing processes is an integral part of SME growth, the user experience of such technology can often become a pain point for the business if the right tool is not chosen.

“While SMEs need technology to reduce manual tasks and automate repetitive processes, complicated software packages and platforms can be more of a hindrance than a help. “In fact, as many as 70% of startups fail within the first five years, according to research from the University of the Western Cape, because they don’t have the technical support they need to get the basics done,” says Andrew Bourne, Regional Manager, Africa – Zoho Corporation.

Integrated, seamless solutions need to meet the needs of the user, regardless of the scale of the business. This means having a full-featured Customer Relationship Management (CRM) system that will improve the user experience and enhance customer service.

Provide access across borders

It’s no secret that mobile money has revolutionised the financial services industry, allowing individuals to transact within and across borders – opening up a world of possibility for small business owners on the continent.

However, consumer pain points such as a lack of access to financial services, high transaction costs, and regulatory requirements still hurt interoperability and the cross-border payments innovations that are key for scaling access across Africa.

Remittances, for example, are important to African countries, but the cost of intra-African money transfers still remains high. In South Africa, the average cost of sending remittances was 8.14% in 2020 as against the global average remittance fee of 6.01%. Not only are billions lost to high transaction costs, but they also limit financial inclusion and aid to the vulnerable.

MFS Africa has been driving the next step in this revolution, addressing this pain point by bringing more possibilities, more connections and more interoperability to the mobile money user. The organisation’s full-service digital payments network now connects over 400 million mobile money wallets, over 200 million bank accounts and over 150,000 agents in Nigeria.

Harness technology to enhance the experience

“Solving the customer’s pain point is the foundation of a great customer experience. And experience is everything. We know that more consumers and business buyers are noting that the experience companies offer matters as much as their products.” says Zuko Mdwaba, Area Vice President Salesforce South Africa

This is all about meeting the customer where they are. Today, customers’ use of social media, knowledge bases, and live chat is near parity with phone and email. With the decline of in-person service since 2020 showing little sign of recovery, the use of mobile apps, online communities, and video support have seen massive expansion over the past two years.

Mdwaba continues that “Given the rising importance of digital channels, strengthening partnerships between service and IT departments is often key to breaking down data silos, saving on software cost, agent empowerment and resulting in faster time-to-market for new technology solutions.”

By investing in advanced technology, organisations can address customer pain points effectively to achieve greater customer satisfaction, which ultimately boosts engagement and revenue.

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AFRIGO: How The New Domestic Card By CBN Will Drive SME Growth




By Otori Emmanuel

The Central Bank of Nigeria (CBN), in conjunction with the Nigeria Inter-Bank Settlement System Plc (NIBSS), recently introduced the card scheme known as AFRIGO.

In order to enable cardholders to use their payment cards to make purchases and access cash at businesses around the world, payment networks and financial institutions form a system known as a card scheme. The widely used card schemes are Visa, Mastercard, American Express, and Discover.

These schemes develop standards and processes for card issuance, authorization, and security, among other things, to ensure a simple and secure experience for both cardholders and merchants. AFRIGO was launched on January 26, 2023, to unify all banking technologies in one card, like UnionPay of China, RuPay of India, etc.

AFRIGO is believed to address the core difficulties by releasing foreign exchange reserves and promoting easy cross-border trade in the wake of the economic crisis in Nigeria.

AFRIGO will address the drawbacks of previous card systems like Mastercard. The central bank of Nigeria (CBN) anticipates that AFRIGO will lessen the costs connected with the existing card systems and the requirement for keeping multiple cards by paying with local currency.

The CBN believes that the data kept on each AFRIGO card will help to improve the economy by reducing laundering.

Furthermore, through data sovereignty, AFRIGO seeks to shield customers from the monopolistic regulations of international card schemes.

Nigeria’s AFRIGO card scheme seeks to give both consumers and businesses a safe and practical way to make payments. In order to provide a widely used and effective form of electronic payment in place of conventional cash transactions, this system was created. To accommodate varied consumers’ demands, the Afrigo card scheme offers a range of payment methods, including debit cards, credit cards, and prepaid cards.

Also, it makes it possible for users to transact both domestically and globally, which facilitates business operations and financial management for users. Afrigo’s overarching goal is to foster financial inclusion and spur economic development in Nigeria by offering a safe and convenient payment mechanism.

Ease of Commerce

The new domestic card initiative from the Central Bank of Nigeria (CBN) aims to improve small and medium-sized enterprises (SMEs) access to financial services by providing them with a more straightforward and safe method of handling payments. Safe payment methods increase client loyalty and buy their faith, helping businesses expand.

Foreign Exchange Control

AFRIGO will help balance the fluctuations in the rate of exchange during a trade. This domestic card scheme will help in the seamless importation and exportation of products as well as prevent the continual increase in commodity prices brought on by fluctuations in foreign exchange rates. Customers’ perception that they are being exploited has made it difficult for SMEs over time to gain their loyalty.

Financial Inclusion

The CBN considers that because many Nigerians don’t hold cards, they haven’t kept up with financial improvements throughout time. AFRIGO would promote the adoption of many cards in a less expensive and cashless way. This can support the expansion of SMEs by lowering their dependency on cash transactions and increasing their capacity to participate in the formal economy.

In essence, the AFRIGO card scheme intends to reduce expenses, gain data sovereignty, and address foreign exchange problems, all of which, when implemented, have a triple positive impact on the growth of SMEs. The CBN has accomplished a great deal, and AFRIGO’s status as the continent’s first project of its kind is commendable. In general, the new domestic card from the CBN might give Nigerian SME growth a much-needed boost.

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