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Spotify Adds New Features to Promo Cards

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Spotify Acquires Parcast

By Modupe Gbadeyanka

The promo cards microsite launched in October 2020 by Spotify for Artists has been expanded, a notice from the organisation has confirmed.

The promo card microsite allows creators to easily generate eye-catching shareable social media assets to share with their fans on social media, including graphics to promote an artist, their songs, their album, or when they’re added to some of Spotify’s most popular playlists.

With hundreds of thousands of cards having been downloaded and shared thus far, Spotify knows this is a popular tool for artists to connect further with their fans.

Spotify has now expanded the tool with some of the top requested features for artists when they reach milestones like when reaching the Top 50 of the Top Global Weekly Songs chart when they achieve a certain number of Spotify followers (1k, 5k, 10k, 25k, 50k, 100k, 500k, 1M, 2M, 5M, 10M, 20M, 25M, 50M, and 100M), as well as when they’re added to 30 new playlists including African Heat, Mood Booster and more global, flagship playlists.

A blog post from the firm stated that to make it easier for artist and label teams to coordinate around the creation of promo cards, a deep-linking has been added to the site.

“When you navigate the site, the URL will update, so you can send it to a collaborator to create their own card more easily without having to go through the search process.

“By adding the Spotify URL for the content you want to promote, deep links can help you skip a step. As a reminder — promo cards already provide deep-linking when you share the card.

“A custom URL is provided after you’ve created the card, that will redirect to the content you’re promoting on Spotify,” a part of the post explained.

Modupe Gbadeyanka is a fast-rising journalist with Business Post Nigeria. Her passion for journalism is amazing. She is willing to learn more with a view to becoming one of the best pen-pushers in Nigeria. Her role models are the duo of CNN's Richard Quest and Christiane Amanpour.

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Top TV Shows & Films to Stream for the Perfect Valentine’s Weekend

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Celebrate Valentine's Day

It’s that time of the year again—when love is in the air, flowers and chocolates are everywhere, and social media becomes a battlefield between lovebirds and the singles.

For couples, it’s a day to flaunt their romance and make the rest of the world just a little jealous. For the singles, it’s either a self-care weekend, a Galentine’s hangout, or the annual debate about how Valentine’s Day is actually about celebrating St. Valentine and not romance. But whether you’re in love, in a situationship limbo, or proudly single, one thing is certain and can definitely not be denied—love takes centre stage on this day.

What better way to celebrate or escape it than by diving into the perfect lineup of films and series? Whether you’re in the mood for thrilling romance, heartwarming adventures, or gripping drama, we’ve got you covered. So, grab your snacks, settle in, and let’s set the mood for the ultimate Valentine’s weekend.

The Franchise | Streaming from 10 February

If you’re in the mood for a laugh this Valentine’s, The Franchise serves up Hollywood satire at its finest. The series takes a hilarious behind-the-scenes look at the making of a failing franchise film, as a desperate crew tries to keep their blockbuster dreams alive. With a stellar cast led by Himesh Patel (Station Eleven) and Aya Cash (The Boys), and produced by the masterminds behind Veep and Succession, this comedy is perfect for anyone who prefers witty chaos over sappy love stories.

Watch the trailer

She Came to Me | Streaming from 17 February

Keep the Valentine’s magic alive with She Came to Me, an enchanting romcom that takes love, art, and self-discovery on an unexpected journey. A composer struggling to finish his opera, a conflicted psychiatrist, and a free-spirited tugboat captain cross paths in a story that sails into uncharted emotional waters.

Starring Peter Dinklage (Game of Thrones), Anne Hathaway, and Marisa Tomei, this critically acclaimed film features a Golden Globe-nominated song by Bruce Springsteen and a fresh take on romance.

Watch the trailer

Yellowjackets | Streaming  from 15 February

Love, survival, and secrets collide in the Emmy-nominated thriller Yellowjackets. As the story of a high school girls’ soccer team stranded in the wilderness unfolds, the lines between past and present blur in chilling ways. With two-time Oscar winner Hilary Swank and Critics’ Choice nominee Joel McHale joining the cast, this season promises more twists, dark revelations, and gripping suspense. Whether you’re watching for the intense drama or the tangled relationships, it’s the perfect binge for those who love their romance with a side of mystery.

Watch the trailer

Harold and the Purple Crayon | Streaming  from 11 February

If you’re spending Valentine’s weekend with family or just want a heartwarming escape, Harold and the Purple Crayon is a whimsical delight. Based on the beloved children’s book, the film follows Harold, a boy who can bring anything to life with his crayon—until he accidentally draws himself into the real world. Featuring the voices of Zachary Levi, Zooey Deschanel, and Alfred Molina, this charming adventure is perfect for kids and adults alike, proving that a little imagination can turn any situation into magic.

Watch the trailer

The Day of the Jackal | Stream now

Who says Valentine’s weekend has to be all about romance? For those craving high-stakes action and suspense, The Day of the Jackal delivers. This modern reimagination of the classic novel follows a ruthless assassin, played by Oscar winner Eddie Redmayne, as he embarks on a deadly mission across Europe—until a determined British intelligence officer (Lashana Lynch) starts tracking him down. With its intense cat-and-mouse chase and Golden Globe-nominated performances, this thriller is a pulse-pounding alternative to love stories.

Watch the trailer

Ready to take your valentine weekend to the next level? Get the Showmax Entertainment mobile plan for just N1,600 monthly, or subscribe for multiple devices at N3,500. Visit www.showmax.com/ng or download the Showmax app to register and subscribe.

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Spotify, United Masters Empower Emerging Nigerian Artists

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Spotify United Masters

By Aduragbemi Omiyale

For three days, some emerging independent Nigerian artists were tutored in Lagos on how to navigate the challenging showbiz terrain and remain afloat.

This was through a collaborative initiative between Spotify and United Masters known as Fresh Finds Sessions.

The three-day camp focused on comprehensive artist development, offering invaluable industry insights and music recording sessions.

This programme provided invaluable networking opportunities and comprehensive industry insights for participating talents as one of them, Rigo Kamp, confirmed.

“I didn’t know what to expect, but after having my session, I’m just in awe and happy about my involvement. For Spotify and United Masters to find me worthy to participate in this programme is an honour,” Kamp said.

It was learned that at a Q&A session the hosted by United Masters’ Head of Africa, Mr Niyi Osadipe, a renowned producer, Sarz, advised young music acts to be real.

“I think one of the most important things I have learnt over the years is being authentic to yourself, and that authenticity is a byproduct of everything else that you may desire, including success and accolades,” he advised.

Another producer, Loudaa, urged producers to always connect with artists during sessions because it helps with the inspiration process.

“Creativity as a whole comes from a deep place and different things can inspire what you create,” Loudaa noted.

The event had recording sessions, which featured emerging producers, Twitchpapi and LeMav, who collaborated with promising artists Kyla Blac, DEELA, Tolani and the current face of Fresh Finds Africa’s playlist, Rigo Kamp, with songwriter Vito Rali also joining them during these sessions.

On the final day, those present were treated to a showcase featuring Amaeya, Fitzy West, FirstKlaz, and Romi; songwriter Shorae Moore, producers Ramoni and Dunnie.

“Spotify has always been intentional about creatives and their growth. Being able to serve the creative community in this way has been an honour and we’re grateful to our partners, United Masters, for collaborating with us,” Spotify’s Artist and Label Partnerships Manager for West Africa, Mr Victor Okpala, said.

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Spotify Updates App With New Custom Create Cover Art Feature

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Spotify music streaming service

By Modupe Gbadeyanka

Popular streaming platform, Spotify, has updated its application with a new Create Cover Art playlist, giving users a fun way to personalise their playlists and show off their imagination.

The feature is embedded with fonts, stickers and graphic elements that allow users to take their playlists to a whole new level.

The company said this innovation signifies a continuation of its vision of encouraging people’s individuality and helping them make their playlists even better.

To access it, all users have to do is open the Create Cover Art tool from the Spotify mobile app; to select an existing playlist or to create a new one, tap the context menu.

From there, they can start to play around with features that allow them to add text, choose images and create some design elements.

Once they’re done, save it and share your playlist with your friends or on your social network.

Over 8 billion playlists have been created by Spotify users on the platform and they have been showing their creativity through their music choices.

Now with things like font options, stickers and graphic tools, they can take their playlists to the next level and make them look as good as they sound.

Thus, Spotify continues to lead the way in making playlist creation both a visual and auditory experience, allowing people to fully embody their playlists and take pride in them as pieces of work.

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