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Google Experts Answer Your Top Most Searched Questions on AI

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Olumide Balogun Most Searched Questions on AI

New search trends released by Google show that search interest in AI has reached an all-time high in Nigeria. The trends show that people have searched for AI more than ever in 2023 so far, with interest rising 310% since last year, and by 1,660% in the last five years.

Google’s research also revealed the top trending questions being asked about AI across Nigeria. Here, Google West Africa Director, Olumide Balogun, answers some of the most frequently asked questions.

  1. What is Artificial Intelligence and how does it work?

AI is a type of technology that can learn from its environment, experiences and people and that can understand patterns and make projections better than any previous technology before it.

AI models are trained and created by human engineers, who input data into the AI system to train it. For example, in 2012, we showed an AI model thousands of videos of cats on YouTube so that it could learn to recognize a cat. Now, with advancements in technology, we could give an AI model hundreds of books on animals to read – and, using those, it would be able to describe a cat to us on its own despite having never been shown one.

Once AI systems are trained, they’re tested to see if they work well. You can do this by asking the AI model to describe or recognise a cat, for example, or even to generate a picture of one for you. Training AI models can take a long time – but once they work, they can be deployed into production so that you can use them at home.

  1. When did AI start?

AI can be traced back to the early 1950s, when Alan Turing – a British mathematician – published a paper on Computing Machinery and Intelligence. That kick-started the principles behind AI – but the first time anyone used the term was likely in 1956 when John McCarthy hosted a conference at Dartmouth College called the Dartmouth Summer Research Project in Artificial Intelligence.

So AI is not new – in fact, AI research has been accelerating since the 1990s. Google itself became an AI-first company back in 2015. But the pace of AI development is accelerating – with more households able to access generative AI tools like text-to-image generators or chatbots – which has made AI a household phrase for maybe the first time ever.

  1. Where is AI used?

AI has always been integral to many daily tools, from Google Translate to antilock braking in cars. Its transformative power, however, is being harnessed more profoundly now. In the heart of this evolution is the Google AI Centre in Accra, laser-focused on Africa’s unique challenges and aspirations. While innovations like Google DeepMind’s AlphaFold impact global biotech, in Africa, we’re taking strides that resonate with local needs. We’re collaborating to map remote buildings for better planning, using AI to predict challenges like locust outbreaks and enhancing maternal health via AI-powered ultrasound.

AI’s potential in sustainability is vast. In Africa, it’s about thriving industries that respect our rich biodiversity. While the global health community benefits from protein sequence mapping, for Africa, it’s a hope against diseases like malaria.

  1. What can AI do and how can I use it?

Think of AI as a tool that’s really good at understanding patterns and making projections – better than any computer has been before – and that’s been taught to learn from its environment, experiences and people. When you put that ability to good use, you can use AI to do all sorts of amazing things, like helping doctors to screen for and identify cancer, predicting and monitoring natural disasters, or helping businesses to identify and reduce their carbon emissions.

You’re probably using AI all the time already without realising it. But you can now also use AI to help boost your productivity with experimental language tools like Bard, to translate even more languages on Google Translate, or to find the most fuel-efficient route on Google Maps.

  1. Is AI dangerous?

AI is like any other technology in that it can be used for good or bad, depending on the user. On the one hand, it has incredible potential to be used in ways that are beneficial for society – whether it’s protecting people from spam and fraud, translating hundreds more languages, or forecasting floods up to seven days in advance. But it can also be used to amplify current societal issues – like misinformation and discrimination.

It’s really important that we get these tools right, working together to ensure we’re creating and using them responsibly. That means governments are introducing regulations to help us seize the benefits of AI while mitigating the risks, as well as companies developing shared sets of standards and principles. At Google, we’re also led by our own AI Principles – which you can read online – to make sure we’re developing AI that is beneficial for society. 

  1. Will AI take my job?

As technology has developed, so too has the job market. At the beginning of the last century, people mostly worked in agriculture. Now we have hedge fund managers, cabin crews aboard widely accessible commercial flights – and, as recently as 1995, web designers. So we’ve had these questions for a long time, and, as a society, we’ve navigated them well.

That’s not to underestimate the potential of AI – which is essentially the ‘third wave’ of digital technology after the internet and mobile phones. It will be brilliant for people’s productivity and for economic opportunity – but it will also cause some levels of disruption. We’ll see a whole set of jobs that can grow – but the most profound change will be how many of our jobs will be assisted by technology. AI will become a partner to many of us, helping us not just to make the repetitive tasks of our work more efficient but also sparking creativity and enabling us to spend more time on the bits of our jobs that we love and that challenge us. We’re already working with people to help them learn how AI can help them. Our Grow with Google programs have trained 7 million people and helped to close the digital skills gap in Africa. Governments, NGOs, and the private sector can work together to bring similar schemes about – ensuring that everyone can benefit from AI.

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Our Goal is to Meet Soaring Demand for Connectivity—MTN

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MTN Nigeria commercial paper sales

By Dipo Olowookere

The Chief Strategy and Innovation Officer for MTN Nigeria, Mr Babalola Oyeleye, has disclosed that the telecommunications company intends to expand its infrastructure to give its customers quality service.

The demand for connectivity in Nigeria is growing, and with a new forecast predicting the Internet of Things (IoT) market to reach $38.7 billion by 2030, stakeholders, especially operators, are already positioning themselves to dominate the space

Government and private sector investments in digital transformation have created an ecosystem that includes system integrators and security specialists. Industries such as utilities and agriculture are leading the charge, adopting IoT to solve localised problems like power theft and low crop yields.

Currently, 4G coverage has reached approximately 80 per cent of Nigeria’s population, with 5G services already in major cities like Lagos, Abuja, Port Harcourt, and Kano. This connectivity backbone is essential for the low-latency communication required by millions of connected devices.

“Reaching the $38.7 billion mark isn’t just about the numbers; it’s about the millions of data points helping Nigerian SMEs and large corporations make smarter decisions every day. Our goal is to ensure the connectivity is there to meet this soaring demand,” Mr Oyeleye noted.

As the ecosystem matures, the focus is shifting toward all-in-one solutions that simplify the user experience. With ongoing investments in NB-IoT (Narrowband IoT) and other low-power connectivity options, the next five years are set to see an explosion in smart city and smart home applications across the country.

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Refiant AI Raises $5m to Cut AI Energy Use

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Refiant AI

By Adedapo Adesanya

South African-founded Refiant AI has raised $5 million to slash the energy footprint of artificial intelligence (AI) in a seed round led by VoLo Earth Ventures, a top climate technology fund.

The startup uses nature-inspired algorithms to radically compress AI models, slashing the hardware and energy required to run them. The new fund will be used to scale Refiant’s team – which already includes a former Google Cloud architect, a Cambridge PhD researcher, and an engineer with NASA experience – to build out a platform and to accelerate enterprise partnerships.

According to a statement shared with Business Post, the company is in active conversations with several multinational technology firms exploring how Refiant’s approach could reduce their AI compute costs while maintaining data and energy sovereignty.

“AI’s growing energy footprint is one of the most urgent and underappreciated challenges in the climate space,” said Mr Sid Gutta, the company’s co-founder. “The industry’s default answer is to build more data centres and consume more power. Ours is to make the AI itself dramatically more efficient.”

The company said it has already successfully demonstrated it can compress a 120 billion parameter AI model to run on a standard laptop, reducing energy requirements by over 80 per cent while preserving near-identical quality. It achieved this to run on a MacBook Pro with just 12GB of RAM. The same model would normally require hardware with at least 80GB of memory. The model retained 95-99 per cent of its fidelity, ran alongside a second AI model on the same machine, and the entire process took four hours with no cloud computing required.

For Refiant, its approach will help businesses reduce their carbon footprint and adopt AI to stay competitive. The energy required to process a single AI prompt on standard infrastructure could power roughly 100 equivalent prompts using Refiant’s approach.

The current breakthrough results were attained at the end of last year, and since then, the team have been gearing up to demonstrate successfully exceeding these results with further compression, longer context windows and model traceability.

“The AI industry is spending hundreds of billions scaling infrastructure when the real breakthrough is the ability to do more with radically less,” said Mr Viroshan Naicker, co-Founder and a mathematician with published research in networks and quantum systems. “Nature doesn’t build by brute force. Evolution optimises. We’ve applied that principle to AI – and the results speak for themselves.”

“AI’s biggest constraint isn’t demand – it’s energy,” added Mr Joseph Goodman, Managing Partner, VoLo Earth. “What’s been missing is a fundamentally more efficient way to compute. Refiant’s architecture replaces brute-force scaling with a far more efficient, nature-inspired approach that lowers energy use while increasing capability. That’s the kind of breakthrough needed to make AI sustainable on a global scale.”

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Google, UpSkill Universe Revamp Hustle Academy to Bring Free AI Skills to Africans

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Google Hustle Academy

By Adedapo Adesanya

Google and UpSkill Universe, Sub-Saharan Africa’s leading AI and business skills training partner, have announced a major redesign of the Google Hustle Academy programme. For the first time, the free training initiative is open to everyone, not just business owners.

The new curriculum is focused on equipping individuals and entrepreneurs with practical AI skills and comes at a time when small businesses have become the engine of Africa’s economy, creating over 80 per cent of jobs on the continent. To help them grow, the Hustle Academy was launched in 2022, providing bootcamp-style training on business strategy, digital skills, AI, and leadership. The program has since trained over 18,000 SMEs, with many reporting increased revenue and job creation.

Now, as AI reshapes the job market, the program is evolving. The 2026 edition is built for anyone in Sub-Saharan Africa, including employees, students, and job seekers, who want to use AI to advance their careers. To meet the needs of a diverse audience, the new format includes short, 60-minute webinars and more immersive, high-impact bootcamps. These sessions are laser-focused on putting AI to work immediately in areas like digital commerce, marketing, and growth strategy.

Speaking about the academy, Mr Gori Yahaya, Founder & CEO of UpSkill Universe, said, “The 2026 Hustle Academy is designed to close the AI Skills gap with hands-on training that is short, focused, and immediately useful. AI is reshaping how businesses win and how careers are built, right across this continent. We’re excited to renew our partnership, now in its fifth year with Google, combining their global AI leadership with our deep regional AI expertise. The next wave of AI leaders will come from this continent. We are making sure they are ready.”

The Hustle Academy initiative has strengthened digital competitiveness across emerging African economies by enabling SMEs to move beyond AI awareness to practical implementation, positioning them for sustained growth in an increasingly AI-driven business environment.

“We believe that the future of Africa’s digital economy lies in the hands of individuals and entrepreneurs alike. Our new strategy focuses on scaling reach by training individuals in the latest AI-centred tools and techniques,” said a Google representative.

Applications for the 2026 cohort are now open. Interested participants can apply at: https://rsvp.withgoogle.com/events/hustle-academy

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