By Dipo Olowookere
For the third time running, Freedom Park will be participating in the World Trade Market Africa (WTM) exhibition 2017.
The event is taking place in Cape Town International Convention Centre from April 19-21, 2017. A team comprising of Outreach officials from Freedom Park will unpack elements of this historic National Heritage Destination at WTM Africa.
WTM Africa is a vibrant, culturally diverse, business-to-business travel and tourism event, presenting a diverse range of destinations and industry sectors to South African, African and International travel professionals.
Freedom Park elements speak to the national, continental and the international communities, hence WTM Africa would not have been the most appropriate for product exposure.
Through its industry networks, global reach and regional focus, WTM Africa creates personal and business opportunities providing customers quality contacts, content and communities.
WTM Africa also provides a platform for organisations to launch new products, increase brand exposure, debate industry issues, and gather market intelligence; to generate new sales leads, strengthen existing relationships and most importantly, close new business.