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P&G Opens Entries for 2019 Global CEO Challenge

By Modupe Gbadeyanka

College students looking for a business competition to demonstrate their aptitude for strategy and problem-solving have been urged to enter for the 2019 Global CE Challenge.

The competition is organised by Procter & Gamble Company (P&G) and gives participants to showcase their ingenuity and critical thinking skills beyond the college campus on a global scale.

P&G said in a statement that it wants students to demonstrate their business skills in several real-world scenarios, showcasing the type of work they could do for P&G brands.

“Students want an opportunity to demonstrate that they can put what they’ve learned into action,” said P&G Chief Executive Officer David Taylor. “The CEO Challenge allows you to do just that. If you want exposure to the kind of work you’d do at P&G while showcasing your skills, this is your chance.”

The first worldwide challenge in 2018 was a huge success with more than 23,000 students from 40 countries applying. The 2018 winner was an all-female team of industrial engineers from Saudi Arabia: Linah Hussain, Malak Mously and Rawan Baik. They met P&G CEO David Taylor in Cincinnati this summer, attended the Company’s annual SIGNAL Accelerator Summit, and received employment offers from P&G.

For the 2019 challenge, participants will get to work on a business case study for Gillette, the world’s largest grooming brand.

The competition includes three rounds: local, regional and global. In the local and regional rounds, students’ work includes real P&G case studies, and would be asked to build a business strategy.

In the global round, students will compete in a business simulator that requires them to make decisions in the company as the CEO.

Participants will have the opportunity to interview with P&G through real-world business problem solving, potentially leading to an employment offer.

They will also enjoy an all-expenses paid trip to the location of the Regional Finals and to Dubai, UAE to compete in the Global Finals

It was disclosed that official winners will be invited to P&G’s Cincinnati headquarters to meet its leaders and CEO David Taylor

The statement said student can apply by visiting, while the global finals will be held in Dubai, UAE from May 20-24, 2019.

Modupe Gbadeyanka is a fast-rising journalist with Business Post Nigeria. Her passion for journalism is amazing. She is willing to learn more with a view to becoming one of the best pen-pushers in Nigeria. Her role models are the duo of CNN's Richard Quest and Christiane Amanpour.

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