Brands/Products
Rite Foods Cleans up Lagos to Protect Environment
By Modupe Gbadeyanka
More than 110 volunteers, including members of staff of Rite Foods Limited, recently cleaned up the waters of Lagos of 1,640kg and 127.2kg of solid and recyclable waste respectively
The effort is to protect the environment, especially Lagos, where most products are of the company are consumed daily.
The team was at the popular Alpha Beach in Lekki, Lagos with locals in the community to pick up and remove plastics, solid waste and other unwanted materials from the beach.
The clean-up exercise, which was in collaboration with the Sterling One Foundation and Giving Beach Clean-up, took place on March 27, 2021, and it was to in support of the cleaner-Lagos initiative of the Lagos State Government.
A statement from representatives of the world-class proudly Nigerian foods and beverages organisation disclosed that the solid waste recovered totalled 1,640kg, while polyethylene terephthalate (PET) recyclables weighed 119 kg, carton 3.0kg, nylon1.0kg and returnable glass bottle 4.2kg.
Speaking on the exercise, the Managing Director of Rite Foods Limited, Mr Seleem Adegunwa, affirmed that the company is committed to a cleaner and healthier environment and will continue to contribute to environmental preservation to make society habitable, especially in our communities and public spaces.
He stated that the project is to ensure that the solid and packaging wastes do not end up in the ocean from the beach, thereby constituting hazards to aquatic lives and for people that make use of the ocean for other activities.
According to him, recyclable waste can be turned into other useful products and helps create more jobs and also keep the environment clean.
“Food and beverage packaging waste like the PET bottles end up in the wrong places, in our beaches, oceans and waterways or litter the communities where we work and live. We have a responsibility to protect the environment hence we have gathered today to clear all sorts of waste from the beach,” he stated.
The Rite Foods boss, therefore, enjoined Nigerians to dispose and separate their waste properly, in order to keep Lagos healthier for habitation.
“Keeping the environment clean should be the concern of all its citizens, and this will rid the society of certain diseases associated with a dirty environment,” Mr Adegunwa added.
The company’s effort was commended by Sterling One Foundation, the Giving Beach Cleanup team and Alpha beach community patrons.
Established in 2007, Rite Foods Limited set the pace with the commencement of the production of the high-quality family preferred Bigi soft drinks, Fearless Energy Drink and today’s market-leading brand of Rite Sausages.
The Rite Foods products line currently includes the Bigi Cola, Bigi Cherry Cola, Bigi Ginger Ale, Bigi Orange, Bigi Apple, Bigi Bitter Lemon, Bigi Soda Water, Bigi Lemon & Lime, Bigi Tropical, Bigi Chapman, Bigi Ginger Lemon, Bigi Tamarind, Fearless Redberry Energy Drink, Fearless Classic Energy Drink, Rite Spicy, Bigi Beef Sausage roll and Rite Sausage roll.
The Bigi Premium Table Water is produced with global best practices in purification for hydration, freshness, and healthy living.
Rite Foods’ disruptive innovation introduced into the energy drinks segment, the first PET packaged energy drinks, comprising the Fearless Red Berry and the Fearless Classic.
Rite Foods is perhaps the fastest-growing Foods and Beverages Company in West Africa, with the ambition of becoming Africa’s number one foods and beverages conglomerate by the year 2030.
Brands/Products
IWG Plans Flexible Working Spaces in Lagos Amid Growing Demand
By Adedapo Adesanya
International Workplace Group (IWG), the world’s largest provider of hybrid working solutions with notable brands like Spaces and Regus, is opening two state-of-the-art flexible workspaces in Lagos to meet the rising demand.
The addition of IWG’s latest locations, HQ Lagos Lekki Link Bridge and Regus Lagos Mansard Place, followed the business posting its highest-ever revenue, cashflow and earnings growth in its history and achieving rapid network growth, signing 465 new locations in the first half of 2024 alone.
According to the company, the adoption of hybrid working rapidly is accelerating across Nigeria and these new locations in Lagos are part of the drive by IWG to meet the sharply rising demand for top-class flexible working space in the area.
Its unique offering will enable local people to experience living in a “15-minute” city, allowing workers to work close to their homes without commuting far from where they live.
The HQ workspace is set to open in Lekki in March 2025 and will It will be located on the 2nd and 3rd floor while the Regus location at Mansard Place (situated at Plot 928, Bishop Aboyade Cole Street, Victoria Island) will be on the 3rd floor of the six storey building and will open in February 2025.
The buildings will provide space for established firms and start-ups across a range of industries, while IWG’s Design Your Own Office service allows companies to tailor their space entirely to their requirements. The new locations will include facilities including private offices, meeting rooms, co-working and creative spaces.
With explosive market growth as companies of all sizes adopt hybrid working for the long-term, it is predicted that 30 per cent of all commercial real estate will be flexible workspace by 2030 and IWG believes that partners will be able to capitalise on this fast-growing sector,
The potential for further growth is exponential with an estimated 1.2 billion white collar workers globally and a total addressable market of more than £1.57 trillion. Conventional office occupancy will continue to fall as businesses require less traditional space and turn to flexible workspace instead.
Last year alone, IWG welcomed over 800 new partner locations and counts 83 per cent of Fortune 500 companies among its customer base.
Speaking on this, Mr Mark Dixon, CEO & Founder of International Workplace Group Plc, commented: “We are establishing a stronger and much-needed footprint in Nigeria with this these latest openings.
“As an important business hub Lagos is a fantastic place for us to boost our expansion plans. The need for high-quality flexible workspaces continues to soar as hybrid working becomes the new normal.
“We are very pleased to work in partnership with Sterling Bank and APD Mansard Place to develop the brand under a management agreement that will add a cutting-edge workspaces to their the buildings.
“Our openings in Lagos comes at a time when more and more companies are discovering that flexible working boosts employee happiness and satisfaction, while helping the environment. Our workplace model is also proven to increase productivity and allows for a business to scale up or down at significantly reduced costs.”
Brands/Products
Airtel Nigeria Wins Most Preferred Telecom Brand Award
By Modupe Gbadeyanka
Another award has been added to the shelves of Airtel Nigeria for the quality service it offers its numerous subscribers.
At the 14th Nigerian NewsDirect Awards held at the Lagos Oriental Hotel on Friday, December 6, 2024, the company went home with the Most Preferred and Admired Telecommunications Brand award.
The chief executive of Airtel Nigeria, Mr Dinesh Balsingh, thanked the news platform for the recognition, reiterating the dedication of the organisation towards the growth of Nigeria.
“At Airtel, we remain steadfast in our mission to enrich lives and contribute to the sustainable growth of our nation, and we are proud to receive this award as the Most Preferred and Admired Telecommunications Brand.
“This recognition reaffirms our commitment to connecting Nigerians, driving digital inclusion, and empowering communities through innovative solutions,” he said.
The ceremony, themed Achieving Economic Prosperity: The Role of Human Capacity Development, Fiscal Prudence, and Revenue Generation, celebrated outstanding contributions made by individuals and corporate organisations to national development across sectors and industries.
The chairman of Odu’a Investment Limited, Mr Bimbo Ashiru, thanked all participating entities for their “continuous contributions and support to the nation’s growth.”
“You have demonstrated excellence and have significantly contributed to Nigeria’s progress and we believe this platform will continue to highlight and encourage best practices across industries,” he stated.
The event attracted several persons, including the chairman of the Lagos State Internal Revenue Service (LIRS), Mr Ayodele Subair; and the Registrar-General of the Corporate Affairs Commission (CAC), Mr Hussaini Ishaq Magaji; among others.
Brands/Products
Rite Foods Backs 2024 Ibadan Chops, Chills Festival
By Modupe Gbadeyanka
The second edition of the Ibadan Chops and Chills Festival held on December 1, 2024, received the backing of Rite Foods Limited.
It was a platform for young entrepreneurs, food vendors, and entertainers to showcase their talents and promote the rich cultural heritage of Oyo State in particular, and Nigeria in general.
Rite Foods used the event to foster growth and innovation among enterprising youths in society in demonstration of its commitment to youth empowerment and community engagement.
The Corporate Communications Manager at Rite Foods, Mr Innocent Adulugba, said, “As a manufacturing company driven by innovation, Rite Foods Limited believes in the power of young people and the importance of providing platforms that enable them to showcase their skills and talents.”
“The Ibadan Chops and Chills Festival aligns with our mission to inspire, support, and add value to talents and entrepreneurs across Nigeria,” he added.
“Rite Foods Limited recognizes the Ibadan Chops and Chills Festival as a platform for growth and that is why the company is here today to leverage support so the participating food exhibitors can benefit via joint marketing efforts, co-promotions, and expanded distribution channels under one roof,” Mr Adulugba stated.
“We are partnering with food vendors to offer consumers a more comprehensive and enjoyable experience, such as pairing beverages like Bigi, Sosa or Fearless with complementary food options of their choice,” he noted.
Also speaking, the convener of the programme, Ms Chinwendu Festus of Wendy’s Kitchen, said, “The first edition of Ibadan Chops and Chills was a success, which inspired us to aim higher this year.
“Our goal is to provide young people with the space to showcase their culinary talents, grow their businesses, and connect with a broader audience.”
The Commissioner for Youth and Sports, Ms Wasilat Adefemi Adegoke, stated, “This initiative is one of the best I have seen. It aligns perfectly with our administration’s goals of empowering the youth, promoting cultural heritage, and fostering talent.”
It was gathered that the festival featured cooking competitions, entertainment shows, guest tours and vendor exhibitions, which highlighted the diversity and ingenuity of participants and the diversity of food options on display.
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