Business Post Contributor
By Kenneth Horsfall
Have you noticed the surge of content creators who are making it big on YouTube and other digital video platforms?
Are you looking to stand out as a content creator on YouTube? With millions of videos posted every day, it can be very difficult to stand out on YouTube. Fortunately, there are a few things you can do to make sure your videos get the most views and attention.
First of all, you need to have an idea for a great video that will draw in viewers. Make sure your videos are entertaining and informative.
Here are some tips on how to stand out as a content creator on YouTube:
Establish Your Niche: If you want to stand out in YouTube as a content creator, you need to differentiate your message from other videos on the platform. Start by taking some time to think about what kind of content you want to create and set yourself apart.
If you specialize in a particular topic or content type, viewers are more likely to come back to watch your videos, subscribe, and follow you.
Use clean thumbnail image: While you don’t need to go to film school to create great videos, you should still put some effort into making your videos look professional. Be sure to create interesting, captivating titles for your videos. This will give people a reason to click on and watch your video. Additionally, create a neat and clean thumbnail image for your videos that will draw viewers in.
Post regularly: The next step is to set up a schedule and post regularly. This will help viewers stay up-to-date with your new videos and encourage them to subscribe to your channel. It’s also important to be consistent with your video topics and lengths. This will let viewers know what they can expect from you and give them a sense of continuity.
Focus on Quality: When viewers come across your video, you’ll want to ensure it’s the best it can be. You need to put in the extra effort to make sure your content is well-shot, edited, and produced. If you’re creating videos on a budget, that’s ok — there are plenty of cheap and free tools out there to help you. But whatever the budget, focus on making great content.
Optimize Your Content: Creating a great video is just the first step. To get people to watch your videos, you need to ensure they can easily find them on YouTube. This means spending time optimizing your content with keywords and captivating thumbnails. Whenever you upload content, make sure you use titles, descriptions, and tags that accurately reflect the video’s contents and keywords that people might be searching for.
Promote Your Content: Promoting your content is also essential if you want to stand out on YouTube. This means sharing your videos across social media, participating in discussion forums, and leveraging popular influencers who might be interested in your video. If you want people to discover your content, you need to put yourself out there and let them know you exist.
Conclusion: By following these tips, you can begin to stand out in YouTube as a content creator. It takes time and effort to craft great videos and build a community of loyal viewers, but it’s worth it in the end. With the right approach and the right attitude, you can make a name for yourself on YouTube and become a successful content creator.
Kenneth Horsfall is the creative director and founder of K.S. Kennysoft Studios Production Ltd fondly called Kennysoft STUDIOs. Kennysoft STUDIOs is a Nigerian Video and Animation Production Studio. He is also the founder and lead instructor at Kennysoft Film Academy. He can be reached via [email protected]
