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SEO Tools That SEO Experts Use in 2021

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SEO tools

SEO tools are important to use to reduce your work and optimize it according to modern requirements. These tools can also help you find out what’s wrong with your website and what you can do to make it better.

There are tons of SEO tools on the internet, but not all are reliable and relevant for every web admin. If you want to know about the SEO tools that experts use these days, you should go through this post.

In this brief traction, we have listed some of the best and most helpful SEO tools used by experts in 2021! These tools can help you optimize your website no matter if it is new or has seen some bad days in the digital market!

Best SEO tools that experts use in 2021!

Out of a handful of search engine optimization tools indexed on the web, we have handpicked those recommended by experts and are under their utilization. Read on the section below for the details of these tools:

Website SEO Score Checker by SmallSEOTools

The website free SEO checker by SmallSeoTools is among the most important tools in this league. If you want to check your website’s score compared to your competition, you would need this tool.

We want you to know that the SEO checker of a website is dependent on many factors, including the quality of content, the authority of backlinks, the position of the keywords, overall structure of the site, page speed, and other relevant factors.

If your website’s score is low, then there is something wrong with either of these aspects. The free website SEO score checker tool by SmallSeoTools can help you get the exact SEO score of your site and tell you about the problems in the site and where or what needs to be enhanced or changed.

This SEO checker tool is simple, and this is because of the straightforward interface. You need to enter the domain name or the URL address of the site and hit the button that says ‘check SEO score.

The tool would get you detailed results in no time. Here you should know that your website’s SEO score would lie somewhere between zero and a hundred. If you want to get insights on a website, then this is the best utility that can be used!

Ahref Keyword research tool

Keywords are an important part of your website. Suppose you want to be successful in maintaining your position and visibility on the search engine. In that case, you need to add the highest authority keywords.

Ahref can help you get the keywords relevant to the niche you are working on and have a higher search density. The better the search density of the keyword would be, the higher would be its target rate.

You must know that keywords are the only way to target your market with your content. The Ahref keyword research tool is free and easy to use; you can get tons of keywords with this tool in no time! This is one of the favourite expert-recommended online SEO tools!

Duplichecker

Duplichecker is another online tool that web admins and SEO experts these days are using. One should know that duplication in content is a killer for SEO. Suppose your website content is having plagiarism in it or stealing content from your website. In that case, you will suffer a great loss in terms of your credibility and your position on the search engine ranking pages.

Duplichecker can help you check plagiarism with complete accuracy in your newly created website content and help you check the originality of the content that is already published on your website. This online tool is also very easy to use and can be used by all sorts of users.

Backlink Checker by SearchEngineReports

The backlink checker by searchenginereports.net is among the best SEO tools on the web these days. Backlinks are an important part of your website. They would help you generate goodwill in the search engine’s eyes and direct tons of organic traffic from different resources.

Checking the quality of backlinks is very important for website owners. It helps them understand what improvement they are bringing to the table. You can easily know whether a backlink needs to be changed or removed using the backlink checker tools. You can also find out the backlinks that your competitors are using, and that too for free!

Google Trends

This is another tool that lies under expert recommendations. One should know that this tool has been in the market for the last many years and plays an important role in delivering the right information about the modern trends in the digital market.

Google trends can be used for finding out what your audience demands from you. You can easily get details of spicy topics, queries, and keywords with this tool’s help. It is both free and easy to use for beginners as well as mature website owners!

These are some of the best SEO tools that you should try in 2021!

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via [email protected]

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Technology

AI Legal Tech Firm Ivo Gets $55m for Contract Intelligence

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AI legal tech Ivo

By Dipo Olowookere

The sum of $55 million has been injected into an Artificial Intelligence (AI)-powered contract intelligence platform, Ivo, to support product development and scaling as the company deepens its reach across the hundreds of organizations that already rely on its product, including Uber, Shopify, Atlassian, Reddit, and Canva.

The Series B funding round comes after a year of substantial growth in product performance, customer adoption, and market traction to accelerate its mission of making contract intelligence available to every business.

Since its last funding round, Ivo has grown annual recurring revenue by 500 per cent, increased total customers by 134 per cent, and expanded adoption within the Fortune 500 by 250 per cent.

Business Post gathered that the latest funding support came from Blackbird, Costanoa Ventures, Uncork Capital, Fika Ventures, GD1 and Icehouse Ventures.

Ivo is purpose-built for in-house teams that need both reviews with surgical accuracy as well as visibility into their complete contract library.

The company’s AI-powered contract review solution, Ivo Review, allows users to complete reviews in a fraction of the time; customers report saving up to 75 per cent of the time that manual review would demand.

The product standardizes a company’s positions and precedents using playbooks built and implemented by lawyers. This means that every contract is reviewed accurately, consistently, and efficiently, critical for large and globally distributed teams.

“Our goal has always been to make interacting with contracts fast, accurate, and enjoyable. Every key relationship in a business is defined by an agreement, yet most organizations struggle to extract the insights inside them.

“Our focus is to give in-house teams a trustworthy solution that helps them work faster and gives them visibility into their contracts that was previously impossible,” the chief executive and co-founder of Ivo, Min-Kyu Jung, stated.

Also commenting, a Principal at Blackbird, Mr James Palmer, said, “In-house legal teams demand products that are deeply accurate and aligned to how they work. The most sophisticated teams are incredibly selective about the tools they trust.

“Ivo’s traction with some of the world’s best companies shows it consistently exceeds that bar. With exceptional product execution and an uncompromising quality bar, we believe Ivo is defining and leading the category.”

The Senior Manager for Contract Operations at Uber, Ms Kate Gardner, said, “Uber selected Ivo because it was intuitive to use, demonstrated a high level of accuracy, could work in multiple languages, and met its confidentiality requirements. Furthermore, the Ivo team was highly responsive to Uber’s needs.”

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Nigeria Leads in AI for Learning, Entrepreneurship—Google

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AI for Learning Nigeria

By Modupe Gbadeyanka

A new report released by global tech giant, Google, in collaboration with Ipsos, has revealed that Nigeria is writing the playbook on Artificial Intelligence (AI) as it leads in AI for learning and entrepreneurship.

In the study titled Our Life with AI: Helpfulness in the hands of more people, it was shown that Nigerians are using AI tools for everything from education to entrepreneurship at a remarkable rate, showing immense optimism for the technology’s future.

It was disclosed that about 88 per cent of Nigerian adults have used an AI chatbot, a huge 18-point jump from 2024, placing the West African country well ahead of the global average of 62 per cent.

It was also found out that while the top use for AI globally has shifted to learning, Nigerians are taking it a step further, using AI as a powerful tool for personal and professional development.

A staggering 93 per cent of Nigerians use AI to learn or understand complex topics, compared to 74 per cent globally, with 91 per cent using the tool to assist them with their work.

In addition, the research observed that 80 per cent of Nigerians are using AI to explore a new business or career change—nearly double the global average of 42 per cent.

Nigerians have overwhelmingly positive feelings about AI’s role in the classroom and beyond, seeing it as a game-changer for education, with 91 per cent feeling AI is having a positive impact on how we learn and access information versus 65 per cent globally.

The report showed that 95 per cent believe university students and educators are likely to benefit from AI, as 80 per cent of Nigerians are more excited about the possibilities of AI, versus just 20 per cent who are more concerned. Globally, the split is much closer at 53 per cent excited and 46 per cent concerned).

Commenting on the findings, the Communications and Public Affairs Manager for Google in West Africa, Taiwo Kola-Ogunlade, said, “It’s inspiring to see how Nigerians are creatively and purposefully using AI to unlock new opportunities for learning, growth, and economic empowerment.

“This report doesn’t just show high adoption rates; it tells the story of a nation that is actively shaping its future with technology, using AI as a tool to accelerate progress and achieve its ambitions. We’re committed to ensuring that AI remains a helpful and accessible tool for everyone.”

Business Post gathered that the research was conducted by Ipsos between September 22 and October 10, 2025, on behalf of Google.

For this survey, a sample of roughly 1,000 adults aged 18+ who are residents of Nigeria and were interviewed online, representing the country’s online population.

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Technology

NCC Grants Three Satellite Licences to Boost Broadband Services

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NCC

By Adedapo Adesanya

The Nigerian Communications Commission (NCC) has licensed three additional global internet service providers, Amazon’s Project Kuiper, BeetleSat-1, and and Germany-based Satelio IoT Services, as part of efforts to strengthen internet connectivity via satellite and to boost competition among existing internet service providers in the country.

Amazon Leo, formerly Project Kuiper, is Amazon’s Low Earth Orbit (LEO) satellite network, designed to provide fast, reliable internet to customers and communities beyond the reach of existing networks, while BeetleSat (formerly NSLComm) is an international company with strong ties to both Israel and Spain, and its corporate structure involves multiple countries, building a Low Earth Orbit (LEO) constellation of 250 satellites to provide high-throughput, low-latency, satellite internet, cellular backhaul, and mobility services globally, and Satelio IoT was approved for its planned 491-satellite IoT system, though only one satellite is currently in orbit.

NCC granted the global internet operators seven-year licences to each to operate in Nigeria from February 28, 2026, to February 28, 2033.

These operators were granted Ka-Band for their frequency band operations, and the licence is renewable after the seven years expiration, according to the regulator.

The NCC’s landing permit authorises Project Kuiper to operate its space segment in Nigeria as part of a global constellation of up to 3,236 satellites.

According to the NCC, the approval aligns with global best practices and reflects Nigeria’s willingness to open its satellite communications market to next-generation broadband providers.

The permit positions Project Kuiper to provide satellite internet services over Nigerian territory and sets the stage for intensified competition with Starlink, currently the most visible Low-Earth Orbit (LEO) satellite internet provider in the country.

The permit also gives Amazon LEO and BeetleSat-1, the legal certainty to invest in ground infrastructure, local partnerships, and enterprise contracts, while giving Nigeria a wider market opportunity to play in space internet service delivery, where Starlink currently operates.

Amazon’s Kuiper will offer three categories of satellite services in Nigeria: Fixed Satellite Service (FSS), Mobile Satellite Service (MSS), and Earth Stations at Sea (ESAS).

FSS enables broadband connectivity between satellites and fixed ground stations, such as homes, enterprises, telecom base stations, and government facilities. This is the core service behind satellite home internet and enterprise backhaul; MSS, by contrast, is designed for mobility and resilience; and ESIM extends high-speed satellite broadband to moving platforms, including aircraft, ships, trains, and vehicles.

These systems rely on sophisticated antennas that can track satellites in real time while in motion, making them critical for aviation and maritime connectivity as well as logistics and transport sectors.

BeetleSat was founded in Israel, where its groundbreaking antenna technology was developed and supported by the Israel Space Agency.

In 2021, it formed a strategic alliance with the Spanish technology group Arquimea, which is now BeetleSat’s largest shareholder and main industrial partner.

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