Rahma Ahmed
By Ahmed Rahma
Over 1,000 Verve cardholders have been rewarded in the ongoing Verve Good Life promo after its sixth weekly draw held recently.
The campaign seeks to enable customers of the company to live the good life. During the exercise, cash prizes and airtime would be won from September 1, 2020, till December 13, 2020, following the two weeks extension to allow for more winners.
It was gathered that 1,250 lucky cardholders of Verve have won prizes worth N11.5 million out of the over N27 million in cash and airtime allotted for over 2,500 cardholders nationwide.
For the September monthly raffle draws, Verve rewarded 50 lucky cardholders with N50,000 cash prize each. Similarly, 300 Verve cardholders also emerged winners of the N10,000 cash prize in the weekly raffle draws, while another set of 300 cardholders emerged winners of airtime worth N5,000.
Among the 50 lucky cardholders that won N50,000 cash prize in the first monthly raffle draws were Anita Iwunze, an account holder with Zenith Bank and Raheem Olatayo Ibrahim, an account holder with Wema Bank from Lagos State.
Iboro Henry John, an account holder with Skye Bank from Akwa-Ibom State and Idris Yakubu Galadima, an account holder with First Bank from Nassarawa State also emerged winners.
Speaking during the draws, the Group Chief Marketing and Communications Officer of Interswitch Group, Ms Cherry Eromosele, remarked that rewarding and making Verve’s esteemed cardholders happy is underpinned by the company’s core values.
“We pride ourselves in empowering our loyal cardholders to enable them achieve their dreams. We understand these are indeed challenging times across the globe.
“For this reason, the Verve Good Life promo is targeted at enhancing the living standards of our loyal cardholders and we will continue to champion this cause.
“In addition to the invaluable experience we provide our numerous cardholders, we will continue to provide innovative, tailor-fit products and services to our loyal cardholders,” she said.
Ms Eromosele further pointed out that Verve is changing the narrative of how to reward loyalty through the Verve Good Life promo.
She opined that Verve has been able to deepen brand love and consumer loyalty by putting its cardholder’s satisfaction at the nexus of its operations as well as providing seamless, secure, and fast payment solutions.
Having rewarded 1,250 customers out of the over 2,500 targeted customers, there is a pool of an equal number of customers to be rewarded.
Banking customers without Verve cards are advised to visit their respective banks to request for a Verve card. This, in turn, will avail them the opportunity to be among the over 1,250 more to emerge winners in the ongoing promo.
Cardholders are expected to use their Verve cards frequently to stand a chance to win. Specifically, to qualify for the weekly categories, new and existing cardholders are expected to transact with their Verve cards for as many as three times in a week.
For the monthly wins, cardholders will have to use their cards 12 times to do any of these: transfer funds, pay bills, recharge airtime, withdraw cash, etc.
For the Grand prize of N1 million, cardholders will have to use their cards 36 times within the next five weeks, across PoS terminals, ATMs, Web, and agent banking centres.
