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Verve Splashes Gifts on Over 1,000 Customers

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Verve Good Life Promo1

By Ahmed Rahma

Over 1,000 Verve cardholders have been rewarded in the ongoing Verve Good Life promo after its sixth weekly draw held recently.

The campaign seeks to enable customers of the company to live the good life. During the exercise, cash prizes and airtime would be won from September 1, 2020, till December 13, 2020, following the two weeks extension to allow for more winners.

It was gathered that 1,250 lucky cardholders of Verve have won prizes worth N11.5 million out of the over N27 million in cash and airtime allotted for over 2,500 cardholders nationwide.

For the September monthly raffle draws, Verve rewarded 50 lucky cardholders with N50,000 cash prize each. Similarly, 300 Verve cardholders also emerged winners of the N10,000 cash prize in the weekly raffle draws, while another set of 300 cardholders emerged winners of airtime worth N5,000.

Among the 50 lucky cardholders that won N50,000 cash prize in the first monthly raffle draws were Anita Iwunze, an account holder with Zenith Bank and Raheem Olatayo Ibrahim, an account holder with Wema Bank from Lagos State.

Iboro Henry John, an account holder with Skye Bank from Akwa-Ibom State and Idris Yakubu Galadima, an account holder with First Bank from Nassarawa State also emerged winners.

Speaking during the draws, the Group Chief Marketing and Communications Officer of Interswitch Group, Ms Cherry Eromosele, remarked that rewarding and making Verve’s esteemed cardholders happy is underpinned by the company’s core values.

“We pride ourselves in empowering our loyal cardholders to enable them achieve their dreams. We understand these are indeed challenging times across the globe.

“For this reason, the Verve Good Life promo is targeted at enhancing the living standards of our loyal cardholders and we will continue to champion this cause.

“In addition to the invaluable experience we provide our numerous cardholders, we will continue to provide innovative, tailor-fit products and services to our loyal cardholders,” she said.

Ms Eromosele further pointed out that Verve is changing the narrative of how to reward loyalty through the Verve Good Life promo.

She opined that Verve has been able to deepen brand love and consumer loyalty by putting its cardholder’s satisfaction at the nexus of its operations as well as providing seamless, secure, and fast payment solutions.

Having rewarded 1,250 customers out of the over 2,500 targeted customers, there is a pool of an equal number of customers to be rewarded.

Banking customers without Verve cards are advised to visit their respective banks to request for a Verve card. This, in turn, will avail them the opportunity to be among the over 1,250 more to emerge winners in the ongoing promo.

Cardholders are expected to use their Verve cards frequently to stand a chance to win. Specifically, to qualify for the weekly categories, new and existing cardholders are expected to transact with their Verve cards for as many as three times in a week.

For the monthly wins, cardholders will have to use their cards 12 times to do any of these: transfer funds, pay bills, recharge airtime, withdraw cash, etc.

For the Grand prize of N1 million, cardholders will have to use their cards 36 times within the next five weeks, across PoS terminals, ATMs, Web, and agent banking centres.

Ahmed Rahma is a journalist with great interest in arts and craft. She is also a foodie who loves new ideas. She loves to travel and would love to visit other African countries someday. She is a sucker for historical movies and afrobeat.

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Airtel Employees Donate Routers to Lagos Secondary School

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Airtel employees donate routers

By Aduragbemi Omiyale

Some routers loaded with 100GB of data and a two-month roll-over access fee have been donated to a government-owned secondary school in Lagos, Kuramo College, by employees of Airtel Nigeria.

The items were given to the school by Airtel employees under the company’s corporate social responsibility (CSR) initiative, Employee Volunteer Scheme Initiative.

The routers, specifically donated by the Airtel Information and Technology team, are expected to aid digital learning in the school and boost the knowledge of the students.

“Airtel aims to empower young minds by equipping them with the connectivity to imagine and unlock a world of knowledge and opportunities.

“For Airtel, it is no longer about being a smartphone network but giving people a reason to imagine so that people can explore the possibilities powered by technology and connectivity.

“The world is evolving; young Nigerians now have access to unlimited possibilities and can now create their job titles and descriptions, which is why we now have YouTubers, social media Influencers and the likes,” the Director of Information and Technology at Airtel Nigeria, Mr Seun Solanke, said.

He encouraged the students to maximize the provision of connectivity to back up their future imaginations with the right information and resources to ensure a bright future.

The activities under the Airtel Nigeria Employee Volunteer Scheme, said Airtel management, aligns with the company’s commitment to bridging the digital divide in the country and enabling students to leverage the power of the internet, as the distribution of routers with data plans will ensure that students have uninterrupted access to educational resources, research materials, and online learning platforms, regardless of their socio-economic background.

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Zoho Grows User Base to 90 million, Posts 65% Upmarket Growth

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Zoho Marketplace

By Aduragbemi Omiyale

More and more people are embracing the products of Zoho Corporation, a leading global technology company, as the company now boasts more than 90 million users across more than 600,000 global businesses of all sizes.

Also, the organisation has recorded a three-year CAGR of 65 per cent in mid-market and enterprise segments, representing one-third of the entire business.

This is because of the steady upmarket growth Zoho is recording across the Middle East and Africa region, with its seventh office in Nairobi, Kenya, officially launched.

It was observed that Zoho is witnessing an uptick due to its investments in go-to-market services, new products, platform extensibility, privacy and security to improve the customer experience and enable success.

The Country Manager for Zoho Nigeria, Mr Kehinde Ogundare, said, “With our strong DNA as a technology platform company, we have been able to steadily improve our maturity and readiness for large organisations by investing in adjacent areas.”

“Our humble roots in SMB have helped us systematically build powerful software with strong everyday usability.

“Across our products, extensibility, usability, packaging, and go-to-market approach, Zoho aims to be the simplest enterprise software vendor in the market,” he added.

Speaking further, he said, “Today’s announcement serves as a testament to that goal, helping our customers adopt more of our software, add new capabilities, extend our platform to suit their granular workflows and get ready for the future.

“Whether customers buy our software for one department or the entire organisation, one workflow or a collection of customer journeys, the experience with Zoho will be far simpler than with any other large vendor.”

Zoho said it aims to expand EBS across skills, industry depth, and regional presence to help enterprise businesses manage their technology stack better in today’s economic climate. EBS provides expertise to large organisations across solutions engineering, account management, and customer success.

The platform accepts payment in over 15 currencies worldwide, facilitating global procurement efforts for enterprise organisations with regional operations through unified multi-currency invoicing.

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Airtel Unveils ‘A Reason to Imagine’ Brand Campaign

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Airtel A Reason to Imagine

By Modupe Gbadeyanka

A new Africa-wide brand campaign focused on building a deeper emotional connection with young people, including Nigeria’s globally acclaimed productive generation, has been launched by Airtel Africa Plc.

The leading provider of telecommunications and mobile money services disclosed that the campaign includes a new strapline for Airtel, A Reason to Imagine.

It is driven by the insight that in Africa, imagination is the only qualification that matters and showcases Airtel Africa’s role in harnessing this potential by delivering relevant solutions to consumers that enhance digital and financial inclusion.

The A Reason to Imagine campaign highlights the status of Airtel as an enabler of young people’s dreams and ambitions, whatever these might be. To this end, the campaign seeks to celebrate the energy, creativity, and innovation of Nigerian youth.

“Africa’s young people are now, more than ever, owning their passions boldly, chasing their dreams with all their heart, and living on their terms. At Airtel, we see this growth as a beautiful thing.

“Our new brand purpose represents our commitment to the future. It is about youth, about excitement, about fun, and most of all, about imagination,” the chief executive of Airtel Nigeria, Mr Carl Cruz, noted.

On his part, the Group Chief Commercial Officer of Airtel Africa, Mr Anthony Shiner, said, “It’s a well-understood fact that youth are central to achieving Africa’s potential.

“More than 60 per cent of Africa’s population is under 25, and empowering this new generation is transformative for the continent’s future.

“Through this campaign, we are reaffirming Airtel Africa’s commitment to advancing the progress of Africa’s young people by providing the connectivity to turn every situation into an opportunity.”

The Reason to Imagine brand campaign is Airtel Africa’s most ambitious yet. It comprises a series of television commercials and a combination of market-specific print, online, outdoor, and mobile creative executions.

The current title sponsorship of The Voice Africa is an example of how Airtel Africa is giving the youth a reason to imagine by partnering with The Voice to bring the show to the continent.

The Voice Africa showcases exceptional African musical talent in a show featuring a high-profile panel of coaches and TV hosts.

One of the 100 selected talents will eventually be crowned ‘The Voice Africa’ in a live show on free-to-air TV stations across the continent and Airtel TV. This is one of the initiatives that Airtel Africa has invested in to promote youthful talents and expertise in the education, sports, and innovation sectors.

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